Network Connectivity, Control Crucial for Midmarket Businesses
Network connectivity options, including carrier availability and carrier density, are a top priority in data center investment decisions for SMBs.Business and IT leaders at midmarket firms appear to prioritize network connectivity options, resiliency levels and the level of control over the data center facility when making decisions about new data center facility and co-location investments, according to a survey conducted by Forrester Consulting on behalf of Digital Realty Trust. The online survey of 1,030 organizations in the United States, Europe and Asia, which included senior-level decision-makers in IT, finance with line-of-business roles with responsibility for data centers, suggested data center capacity is crucial to midmarket businesses for both internal and external operations. Results of the North American portion of the study were based on surveys of 233 senior-level North American decision-makers with responsibility for data centers at midmarket firms with up to $500 million in revenue. However, even midmarket firms today require multiple data center sites to meet these requirements. More than one-third of the businesses surveyed (41 percent) said they have at least four data centers and the majority (53 percent) requires 2,000 square feet or more of data center space.
This includes both internally owned data centers/server rooms and outsourced, hosted, and co-located data centers, the report noted.