Internet advocacy groups criticize a published report that Google is bailing on network neutrality by seeking to employ edge caching in broadband providers' data centers. By bringing YouTube videos and other content physically closer to users, Google says site operators can improve page load times for videos and Web pages.
Network neutrality proponents are savaging a Dec. 15 Wall
Street Journal report
that search giant Google is abandoning its
longtime pro-network-neutrality stance in order to facilitate its own plan to
create a fast lane for itself.
According to the story, Google is seeking preferential treatment from
broadband providers by seeking to place Google servers directly in network
service providers' data centers to speed delivery of its Web services,
particularly video, to consumers. The story suggests Google wants to jump the
queue over other content providers.
"One major cable operator in talks with Google says it has been
reluctant so far to strike a deal because of concern it might violate Federal
Communications Commission guidelines on network neutrality," the Wall
Street Journal story stated.
In August 2005, the FCC declared that consumers are entitled to access the
lawful Internet content of their choice, run applications and services of their
choice, and plug in and run legal devices of their choice. The FCC also said
consumers have a right for there to be competition among network providers,
application and service providers, and content providers.
Google was first out of the box blasting the Wall Street Journal story,
characterizing the report as "confused" about the way in which the
open Internet works.
"Broadband providers-the on-ramps to the Internet-should not be allowed
to prioritize traffic based on the source, ownership or destination of the
content," Richard Whitt, a Google telecom lawyer, said in a Dec. 15 post
to the company's blog. "Broadband providers should have the flexibility to
employ network upgrades, such as edge caching. However, they shouldn't be able
to leverage their unilateral control over consumers' broadband connections to hamper
user choice, competition and innovation."
Whitt added, "Our commitment to that principle of net neutrality
remains as strong as ever."
Google contends that edge caching is a common practice. "Companies like
Akamai, Limelight [Networks] and Amazon's CloudFront provide local caching
services, and broadband providers typically utilize caching as part of what are
known as content distribution networks. Google and many other Internet
companies also deploy servers of their own around the world," Whitt wrote.
Whitt noted that Google is not seeking exclusive edge caching deals with
broadband providers and that other content providers are free to make the same