HP Makes Push Into 3D Printing and Intros Sprout PC System
The offerings, part of HP's new Blended Reality initiative, give the industry a glimpse of what's coming after HP splits into two.Hewlett-Packard officials are giving the industry a look at the company's initial foray into what they are calling the Blended Reality ecosystem, which includes a new computing platform due next month and a 3D printing effort that is still two years away. In New York City Oct. 29, HP unveiled the Sprout immersive computing platform, which brings together a scanner, depth sensor, high-resolution camera and projector to create a single device that officials said will enable users to merge physical objects into a digital workspace. At the same time, HP—the world's largest printer vendor—announced its expected entrance in the nascent 3D printing market with the unveiling of the Multi Jet Fusion system, which officials said will print objects 10 times faster than current offerings and at a lower cost. The offerings will open up new markets for HP, according to Dion Weisler, executive vice president of HP's Printing and Personal Systems unit. "We are on the cusp of a transformative era in computing and printing," Weisler said in a statement. "Our ability to deliver Blended Reality technologies will reduce the barriers between the digital and physical worlds."
The product news comes three weeks after CEO Meg Whitman announced that over the next year, HP will break into two new companies—HP Inc., which will focus on PC and printing technologies, and Hewlett-Packard Enterprise, which will sell business-focused products, such as servers, storage, networking and software. Weisler will become CEO of HP Inc., and the Sprout system and Multi Jet Fusion offering give the industry a glimpse of the direction the new HP Inc. will go in.