Windows 8 Needs Crucial Interface Tweaks to Win Over Users, Boost Sales
NEWS ANALYSIS: Windows 8 really is a great operating system for most computers. But the fact that it's not optimized to let users work with computers in the way they are familiar with is hurting sales.Let's get one thing out in the open right away. I really like Windows 8, and I've installed it on most of the computers in my lab where I do product reviews. And yes, I've gone out and spent my own money to do this. The primary reason I've moved many of the test machines to Windows 8 is because I think it's important that other products work with the latest Windows edition. But I haven't moved everything to Windows 8, despite the fact that I like it. The computer that I use for writing and the primary laptop I use when I travel still run Windows 7. The reason I haven't moved everything to Windows 8 has a lot to do with the reasons why Windows 8 isn't selling very well. The operating system certainly isn't meeting preliminary sales expectations. When Fujitsu President Masami Yamamoto held a press conference in Tokyo on New Year's Day, he claimed that PC sales are slumping partly because of poor sales of Windows 8. According to a report by Bloomberg, Windows device sales have dropped 21 percent in the last year. Part of the problem is that there are more viable alternatives to standard Windows computers than there were a year ago. But another part of the problem is that Windows 8 is a mystery to most users.
Microsoft's primary design concept for Windows 8 bears much of the burden for the sales slump. Basically, the Windows 8 tiled interface is designed for a touch-screen device. And Windows 8 operates beautifully on a touch-screen. I like it better than I like iOS 6, especially on a tablet.