Global PC Shipments Grew in Q1, but Windows 8 Could Change Everything
The PC market exceeded analysts expectations (albeit very modest ones) during the first quarter, rising by 1.9 percent or 2.3 percent, whether you go by figures from Gartner or IDC, respectively.
The two firms released their dueling preliminary first-quarter estimates April 11, telling a story thats still very wait-and-see.
Hewlett-Packard topped both charts, in global and U.S.-based tallies, but it was Lenovo and Asus that posted whopping growth numbers. While HP managed to see growth between 3 and 4 percentconsiderably above the global industry averageLenovo posted worldwide, year-over-year growth of 28.1 percent by Gartners estimates and a still more-impressive 43.7 percent by IDCs.
Lenovo has managed to capitalize on the missteps of others in the PC market, according to IDC. The company has continued to expand its channel reach in the Americas and Europe, while still gaining ground in Asia. Overall growth above 40 percent was way ahead of the market and other competitors, leveraging strong results across regions and building on strong growth in recent quarters.
At a recent Lenovo press event, a spokesperson joked that a number of Americans think Lenovo is a pharmaceutical companythis despite being the second-largest PC maker worldwide, grabbing a 13.1 percent portion of market share during the quarter, behind Hewlett-Packards 17.2 and ahead of Dells 11 percent.
Certainly, the company has some work to do on the U.S. branding front, and this was evident in the rankings: While clobbering its competitors in global growth, it failed to make the U.S. top five. Asus, with the second-highest global growth, at approximately 22 percent, also failed to make the cut.
While HP again led, with an agreed 6.6 percent year-on-year growth, in the United States the company was followed by Dell, which by both accounts dipped 3.6 percent, and then Apple, which grew 3.8 percent by Gartners count and 5.1 percent by IDCs.
Gartner found Acer to have taken the U.S. No. 4 spot, despite negative 25.9 percent growth, and put Toshiba, which fell by 19.2 percent, in fifth place.
IDC instead gave Toshiba fourth-place billing, with a nearly agreed negative 19.1 percent, and put Acer, which it found to have fallen by only 3.8 percent, in fifth place.
In total, PC shipments to the U.S. amounted to 15.5 million units, according to Gartner, a 3.5 percent decline.
The consumer segment continued to be a drag on market growth, as PC demand was low, said Gartner principal analyst Mikako Kitagawa. She added that hard-disk drive (HDD) supply shortages moderately impacted the low-end consumer notebook market, and that questions remain about whether low-end systems can attract consumers, whose attention has drifted to tablets and other devices.
Also slowing down purchases were Intels "Ivy Bridge" processors, designed for the burgeoning Ultrabook market, and Microsofts Windows 8, both of which are set to arrive later this year and so have some buyers on hold.
Although these new releases are not expected to stimulate demand as much as the industry hopes, they will affect PC supply so that there will be artificial supply control before and after the product releases, said Kitagawa.
An April 12 Juniper report shows Ultrabook shipments reaching 178 million units by 2016, growing at three times the rate of tablets. Though tablet shipment totals will still be higher, reaching 253 million annually, the research firm expects the release of Windows 8 to play a pivotal role in driving Ultrabook adoption.
Defining the category are solid-state drives (SSDs) for storage, near-instant boot-up times and super-thin physiques.
Analysts with Raymond James, in an April 12 research note, declared the matter of constraints caused by limited numbers of HDDsfollowing catastrophic flooding in Thailand, where the majority of HDD manufacturers were concentratedto be far less of an issue going forward. They expect the industry to see meaningful growth in the second half of the year, as OEMs position themselves for Windows 8 and Intels Ivy Bridge processor for Ultrabooks.
As a result, said the Raymond James analysts, we expect year-over-year PC unit growth to ramp toward 10 percent by [the fourth quarter of 2012].