Comparison Shopping Soars; Amazon, Wal-Mart Still Dominate E-Tail
About 56 percent more comparison shopping inquiries were the made the first week of November this year compared with the same week last year, according to new figures released this week from Web traffic tracker Hitwise.
The top price-comparison sites, according to Hitwise, were Yahoo Shopping (20 percent), Smarter.com (15 percent) and Bizrate (14 percent), Hitwise said. The top retailers who enjoyed the traffic from those sites were Amazon, eBay, Target, Overstock.com, Wal-Mart and JCPenney.
Some other bits of trivia from the report:
Retail Center Editor Evan Schuman can be reached at Evan.Schuman@ziffdavisenterprise.com.
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