Ericsson Buys BelAir Networks With Eye Toward Mobile Broadband
Ericsson is acquiring Canadian WiFi provider BelAir Networks in an effort to expand the companys mobile broadband portfolio and improve its offerings for customers.
The acquisition, which the company announced Feb. 21, will give Ericsson a carrier-grade WiFi portfolio, technology expertise, intellectual-property rights and established customer relationships. While neither company disclosed the financial details, Ericsson does expect to close the deal by the first half of 2012, and all 120 BelAir employees are expected to join Ericsson.
Eriscsson believes the demand for WiFi technology in mobile networks will continue to grow, as mobile broadband becomes more widespread and users start relying on cloud-based services and other high data-consuming applications such as video. The deal will help accelerate the integration of WiFi and cellular technologies to bolster its 3G and 4G offerings.
Integrating BelAir Networks' portfolio will allow Ericsson to "lead the way in the growing converged WiFi and cellular market where improved end-user experience is the driving force," Ericsson CEO Hans Vestberg said in a statement.
The rapid adoption of mobile devices has driven up demand for wireless connectivity. Rumors about the deal have swirled for weeks, as carriers look at WiFi hotspots as a way to offload wireless data traffic. Even though wireless carriers are still committed to rolling out 4G Long-Term Evolution (LTE) infrastructure and improving their existing 3G services, they are also looking at WiFi as a way to add capacity to networks in a cost-effective manner.
BelAir Networks provides indoor and outdoor WiFi systems that allow service providers to build high-performance WiFi networks. BelAir access points can be deployed to create a mesh network in which users can switch from one point to another without having to sign back on and without interruptions. This gives carriers some visibility into where their users are going and control the traffic.
Telecommunications giants such as AT&T, time Warner Cable and Comcast are BelAir customers.
BelAir products will complement Ericsson's Network Integrated WiFi platform, which launched in September to create a "truly integrated network," that would accelerate the integration of Wi-Fi and cellular technologies, according to Ericsson.
BelAir is not the only company exploring ways to integrate mobile networks and WiFi so that customers can switch back and forth seamlessly and without any additional software. The Hotspot 2.0 specification being developed by the WiFi Alliance is also expected to drive carrier adoption.
Alcatel-Lucent announced its new lightRadio WiFi architecture on Feb. 14, which will allow users to move between mobile networks and WiFi and authenticate themselves using a SIM card. Ruckus Wireless is planning to unveil Smart Cell, a multi-radio access point that will be able to bundle 3G, LTE and WiFi, at the Mobile World Congress in Barcelona
"Subscribers really don't care whether they are on 3G, 4G or WiFi. They just want a good, no-worries mobile broadband experience," Ronny Haraldsvik, chief marketing officer and senior vice president of marketing for Bel Air Networks said Feb. 20 in a report discussing user attitudes toward mobile service providers.
Consumers also want WiFi to be an integral part of their mobile user experience. About 83 percent of respondents said in a recent Devicescape study that wireless carriers should provide WiFi access as part of a bundled package.