ESPN Sports the Latest in Digital Media Technology

 
 
By eweek  |  Posted 2007-10-24
 
 
 

ESPN Sports the Latest in Digital Media Technology

Raw video streams into the ingest room from fiber-optic cables, leaving staffers to crunch data, tag it and dump it into a digital media server.

ESPN Sports the Latest in Digital Media Technology

ESPN Sports the Latest in Digital Media Technology - The Digital Equipment Room

Data gets sent from the ingest room to the digital equipment room, where rows of digital media servers wait to absorb and digitize data.

ESPN Sports the Latest in Digital Media Technology - The Digital Equipment Room

ESPN Sports the Latest in Digital Media Technology - The Cage

Staffers huddle on some content in the cage, one of ESPNs graphic design rooms.

ESPN Sports the Latest in Digital Media Technology - The Cage

ESPN Sports the Latest in Digital Media Technology - Mission Control

At mission control, the penultimate location for the content you see on TV, production staffers and directors package video clips and graphics with broadcast content.

ESPN Sports the Latest in Digital Media Technology - Mission Control

ESPN Sports the Latest in Digital Media Technology - Master Control

Also known as the cash register, the master control room is where video and graphics are packaged with advertising to help target content for the consumer.

ESPN Sports the Latest in Digital Media Technology - Master Control

ESPN Sports the Latest in Digital Media Technology - ESPN360.com

ESPN360.com is a virtual control room for the avid sports fan, allowing consumers to view six events at once and to pause and resume each one.

ESPN Sports the Latest in Digital Media Technology - ESPN360.com

ESPN Sports the Latest in Digital Media Technology - ESPN Mobile TV

ESPNs Mobile TV service uses UHF spectrum to pipe TV through Web phones with latency of just a few seconds.

ESPN Sports the Latest in Digital Media Technology - ESPN Mobile TV

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