Sir Paul to Rock 'n' Roll for HP Discover Conference
Sir Paul McCartney, who's way past 64 (hard to believe he'll be 69 on June 18), is really getting into IT lately.
His new personal cloud archive and CRM system, designed and built by Hewlett-Packard, opened for business the other day, showcasing many of his newly digitized collected assets from a half-century of trotting the globe and impressing millions of people with his singular composing and performing talents.
During the last eight months, HP has digitized a good-sized portion of the 1 million-plus assets in McCartney's vast library, one that Sir Paul himself described as akin to the Library of Congress. "You could get lost in there," he said.
All of the former Beatle's personal content--home movies, videos, photographs, documents, unreleased music, paintings and numerous other items--are stored in perpetuity on the new private cloud system designed, built and maintained by HP. You can visit some of the first items posted here.
McCartney's publishing company, MPL Communications, is handling the day-to-day business of using the cloud-stored content for publishing, licensing, sales--and even giveaways, if McCartney so chooses.
Now, apparently as a thank-you to HP for helping his business move to the cloud, McCartney is planning a special live, closed-circuit concert performance for attendees of HP's Discover conference next week in Las Vegas.
HP's breathless words: "On Thursday night, the rock legend who defined an era and the most successful songwriter of all time will give an exclusive performance for HP DISCOVER attendees! Many of McCartney's songs are timeless classics and he continues to sell out stadium shows the world over. This will be a performance to remember!"
IT's getting better all the time.