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Video: Helping Small Business Avoid Deadbeat Companies
Video: Helping Small Business Avoid Deadbeat Companies
Jim Rapoza, Chief Technology Analyst, eWEEK.For nearly fifteen years, Jim Rapoza has evaluated products and technologies in almost every technology category for eWEEK. Mr Rapoza's current technology focus is on all categories of emerging information technology though he continues to focus on core technology areas that include: content management systems, portal applications, Web publishing tools and security. Mr. Rapoza has coordinated several evaluations at enterprise organizations, including USA Today and The Prudential, to measure the capability of products and services under real-world conditions and against real-world criteria. Jim Rapoza's award-winning weekly column, Tech Directions, delves into all areas of technologies and the challenges of managing and deploying technology today.
Cortera is an online service that provides credit information on businesses large and small but then combines it with ratings from a community of small business owners, who provide feedback both good and bad on these businesses. This makes it possible for a small business to know which companies are likely to be good business partners and which ones they might want to avoid.
Here at DEMOfall I had the chance to sit down with Cortera CEO Jim Swift and talk about how businesses can use the service.
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