JPMorgan: Google Checkout Captured 6% Market Share in 2006, but Has Customer Service Issues

 
 
By Steve Bryant  |  Posted 2007-01-18 Print this article Print
 
 
 
 
 
 
 

JPMorgan released findings from a recent survey of consumer spending behavior, including consumer adoption of Google Checkout and PayPal. Loren Baker at SEJ has the details, and you can download the research here.

The salient points:

  • Google has 6 percent adoption among online consumers, and those Checkout users are likely affluent and twice as likely to be male.
  • PayPal has 42 percent.
  • Only 19 percent of Checkout users report good or very good service experiences, compared with 44 percent of PayPal users and 65 percent of credit users reporting the same.
  • PayPal has more brand awareness.
We should remember, of course, that PayPal and Checkout operate in different ways. PayPal is a person-to-person payment system, whereas Checkout holds your credit or debit card information for online transactions.

 
 
 
 
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