Wireless Coverage Increasingly Important to Employees
The research revealed 40 percent of workers surveyed said they would be happier and more productive if indoor cellular coverage was improved.Consumers are sending a strong message to mobile operators that cellular coverage is as important at work as it is as home, with up to 74 percent expressing a potential willingness to switch mobile operators to get better coverage at the office, according to a YouGov survey commissioned by SpiderCloud Wireless. The report found that 38 percent of all consumers said they would switch mobile operators to achieve better coverage and reception inside their office buildings, while an additional 36 percent were on the fence. The research also revealed 40 percent surveyed would be happier and more productive if indoor cellular coverage was improved. "At a personal level, mobile has moved from 'nice to have' to mission critical," Art King, director of enterprise services and technology at SpiderCloud, told eWeek. "Employees expect that normal business and personal activities should not be hampered by lack of signal." As for increasing their usage of the personal mobile device for work purposes, such as with corporate bring your own device (BYOD) policies, 56 percent responded they would be happy to use their own mobile device if their company guaranteed they would not be personally billed for any business usage while in the office building.
When further examining survey respondents who worked at larger enterprises with 500 employees or more, the numbers were similar. Of those surveyed, 32 percent would be willing to move operators for better mobile service whereas 33 percent remained undecided.