Rubrik Updates Data Management to Include ‘Instant App’ Availability

Rubrik Cloud Data Management Alta 4.0, which already is able to run storage and data protection of cloud-native applications in AWS, Microsoft Azure or both, now also features support for the most important operating environments in new-gen enterprises.

Rubrik, which automates the intricacies of IT data storage management so admins ostensibly can take longer coffee and lunch breaks, launched a major platform update June 13 that it says provides on-demand application availability anytime, anywhere--regardless of infrastructure.

Basically, Rubrik’s secret sauce does away with all the point products (backup server, backup proxies, replication, accelerators, deduplication, disk storage, tape, off-site storage) that are necessarily involved in conventional backup and recovery systems. It replaces them with a single-box, converged backup and globally deduplicated storage service, all in one package.

Now the Palo Alto, Calif.-based company has gone a step further. Rubrik Cloud Data Management Alta 4.0, which already is able to run storage and data protection of cloud-native applications in AWS, Microsoft Azure or both, now also features support for the most important operating environments in new-gen enterprises. These include VMware, Hyper-V and Nutanix AHV hypervisors and physical environments, such as Linux, Windows and Network File System (NFS).

Supports Physical, Virtual Workloads of All Types

For applications, Alta delivers support for physical or virtualized Oracle and SQL workloads. For application mobility or disaster recovery, Alta now supports CloudOn intelligent instantiation for data centers and clouds.

Rubrik Alta protects workloads natively in AWS, Azure and private clouds. For edge environments and for enterprises with remote or branch offices, Alta is available in a software-only package designed to run in remote virtualized environments. Overall, Alta provides a unified user experience and functionality for basically any virtualized and/or physical environment.

Rubrik said Alta is not a “dumb” network file system target for Oracle backups. It integrates with Oracle Recovery Manager (RMAN) and supports Oracle Automatic Storage Management while eliminating the need for agents. 

Oracle database admins can continue to use their preferred tools while benefiting from Rubrik’s single policy-based engine; high performance CBT-enabled backups and parallel ingest; log enabled point-in-time recoveries; and Ransomware-secured, immutable backups.

Rubrik Alta features new live mount recovery capabilities for physical SQL, which provides application owners simple recovery and near zero business disruption. Rubrik protects physical Microsoft SQL with a single policy-based engine to automate SQL server data management, to deliver application consistent, incremental forever backups, and to enable PITR with intelligent log management.

Market Going Nowhere But Up, and Fast

According to IDC market research, more than 80 percent of IT organizations will be committed to hybrid cloud architectures by end of this year.  As enterprises migrate applications to the cloud, the need for a cloud-scale application data management platform becomes paramount in order to protect and manage data, independent of the original infrastructure, Rubrik said.

Rubrik announced that its bookings are approaching a $100 million annual run rate following only six quarters of selling.

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Chris Preimesberger

Chris J. Preimesberger

Chris J. Preimesberger is Editor of Features & Analysis at eWEEK, responsible in large part for the publication's coverage areas. In his 12 years and more than 3,900 stories at eWEEK, he...