Getting the Most From Your Big Data Stores: 10 Best Practices

By Chris Preimesberger  |  Posted 2013-06-20

We all know that organizations are generating a huge amount of data. Some bold researchers have estimated that somewhere around 2.7 zettabytes of data exist in the digital universe today. How that is calculated is anyone's guess. But suffice it to say that data of all kinds is rapidly filling storage coffers, and enterprises generally struggle to keep up with this. From the boardroom to the break room, big data is top-of-mind for most everyone in IT. Most of the conversations taking place center on how companies can turn big data into information that the business can then use to better serve customers and make more money. It seems that every day a new system enters the market that promises to solve this challenge. With all the data that companies are able to capture today, and so many applications available to slice, dice and deal with it, why are there still unhappy customers in the world? The answer is simple: Companies aren't leveraging their big data in a way that allows them to truly understand the customer experience. This slide show discusses how to best leverage big data to learn more about your customers. Our resources include Mike Dickey, CEO at Cloudmeter; industry research from Forrester; and eWEEK reporting.


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