Johnny Cash Fan Wins Apple’s 10 Billionth Song Contest

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Michelle Maisto
Michelle Maisto
Published: Feb 25, 2010
Updated: Feb 2, 2021
2 minute read
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One lucky Apple iTunes customer – and Johnny Cash fan – has $10,000 worth of songs in his future.
Apple announced Feb. 25 that Louie Sulcer, of Woodstock, Ga., was the winner of its iTunes Countdown to 10 Billion Songs contest, as his purchase of Johnny Cash’s “Guess Things Happen That Way” was the 10 billionth song to be downloaded from iTunes.
“We’re grateful to all our customers for helping us reach this amazing milestone,” Eddy Cue, Apple’s vice president of Internet services, said in a statement. “We’re proud that iTunes has become the No. 1 music retailer in the world, and selling 10 billion songs is truly staggering.”
Apple announced the contest earlier this month, as a way of celebrating the 7-year-old iTunes and its pending milestone. “It’s our way of saying thanks,” Apple wrote on its site.
There are currently 12 million songs in the iTunes Store catalog, as well as more than 55,000 television episodes and 8,500 movies.
Apple reports that its “all-time top song” is “I Gotta Feeling,” by the Black Eyed Peas, followed by Lady Gaga’s “Poker Face.” The Peas’ “Boom Boom Pow” grabbed the No. 3 position, followed by Jason Mraz’ “I’m Yours” and Coldplay’s “Viva la Vida.”
While Sulcer has won a $10,000 iTunes gift card, the winner of Apple’s 1 billionth application download contest, Connor Mucahey – a 13-year-old from Connecticut – walked away with a $10,000 iTunes gift card, an iPod Touch and an Apple Time Capsule.
That Cash download has proved itself worth every penny.

Michelle Maisto

Michelle Maisto has been covering the enterprise mobility space for a decade, beginning with Knowledge Management, Field Force Automation and eCRM, and most recently as the editor-in-chief of Mobile Enterprise magazine. She earned an MFA in nonfiction writing from Columbia University.

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