Big Data: The New Natural Resource
Big data is the digital convergence of structured data found inside databases and unstructured data flowing from new sources like social networks, mobile device sensors, radio-frequency identification (RFID), smart meters and financial systems.
Big Data Is a Growing Sector
The digital universe will grow to 2.7 zettabytes in 2012, up 48 percent from 2011, moving toward 8ZB by 2015.
Capitalize on Big Data
More than half of business leaders are not capitalizing on big data.
Analytics Matter
Users of analytics are 2.2 times more likely to outperform their peers.
Make It Work
Organizations have to put big data to work for their benefit.
Big Data and Health Care
Medical images and electronic medical records are just two types of data for which there is a growing need for analysis.
Big Data and Customer Service
Big data analytics can help organizations deliver better customer service by delivering real-time information.
Big Data and Insurance
Analytics can help insurers better detect fraud.
Big Data and Financial Services
The financial services industry produces an enormous amount of data daily that must be sifted through and analyzed.
Big Data and Retail
Analytics can help retailers better understand customer wants and needs, thus leading to more sales.
Big Data and Communications
The communications industry is responsible for gobs of data, much of which can be used to deliver more personal experiences.