A recently published patent reveals the basic rules governing results in Google Blog Search, said the Google Operating System blog.
The patent, filed in September 2005 and published last week, reveals that Google uses — or at least planned to use — the following indicators to rank blog search results:
| Positive signals | Negative signals (spam signals) |
|---|---|
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Bill Slawksi at SEO by the Sea published a bit about the same patent earlier last weekend.
One of the patent authors, Jason Goldman, was the former product manager for Blogger, but left Google in mid-2006. He recently began work as director of product strategy for Obvious, the makers ofthe most obnoxious app in the worldTwitter.