From Bracelets to Smartwatches, Wearable Devices Make Splash at IDF
By Jeffrey Burt
Wearable Tech From Above
Intel took a decidedly modernistic approach to the section of the Moscone Center set aside for the wearable devices.
MICA With Mica
The MICA bracelets were put on display beside some mica crystals.
It’s Jewelry First, Then Technology
The MICA bracelets, which feature embedded pearls, lapis stones, Russian obsidian and Tiger’s Eye, are made to look beautiful on a woman’s wrist. “People have enough gadgets, and for wearables to succeed, they have to be something other than just gadgets,” says Greg McKelvey, executive vice president and chief strategy and marketing officer at Fossil Group.
But the Technology Is Important
On the side on the inside of the wrist, the MICA bracelet features a curved sapphire touch-screen display that will receive SMS messages, calendar reminders and general alerts. It will sell for less than $1,000.
Keeping an Ear to Wearables
Intel is teaming up with SMS Audio, which makes these SYNC by 50 On-Ear wireless sport earphones, on various projects.
Working on Fitness-Focused Ear Buds
Intel and SMS in August unveiled the BioSport In-Ear headphones, which can track a runner’s heart rate and is battery-free, with the device being powered via a smartphone’s audio jack.
The Basis of Smartwatches
Intel had Basis’ smart fitness trackers on display at IDF. During the show, Mike Bell, vice president and general manager of Intel’s New Devices Group, said the next iteration will be called Basis Peak and will hit the market before the end of the year.
And One Bowl to Charge Them All
Wireless charging of electronic devices is a key focus for Intel, which is part of the Alliance for Wireless Power industry consortium. The chip maker showed off a bowl in which users can place their devices to charge them.