Microsoft Expands Azure Cloud Big Data Reach at Build Conference
Microsoft announces new Azure SQL cloud services to help businesses tackle large-scale big data projects in the cloud.Microsoft unveiled new big data services today that tap the Redmond, Wash., company's globe-spanning Azure cloud. With the Build developer conference in San Francisco as a backdrop, the company took the wraps off new Azure SQL Database elastic databases, Azure SQL Data Warehouse and Azure Data Lake. Notwithstanding the impending crush of digital information that is expected to be generated by the burgeoning market of Internet of things services and solutions, enterprises are already struggling to capitalize on the data they already have, Corporate Vice President T.K. "Ranga" Rengarajan told eWEEK. "The world is drunk on data," he said. Today's announcements are part of Microsoft's goal to help enterprises extract "as much value from the data as possible and infuse it with insight," Rengarajan said. First, Microsoft is working to make Azure more accommodating to cloud independent software vendors (ISVs) that are tasked with managing large numbers of customer databases. "ISVs are saying that they create hundreds and thousands of databases for customers" on Azure, often leading to over-provisioning and productivity penalties that can crimp profits, particularly during peak demand.
The Azure SQL Database elastic databases option enables ISVs to benefit from "predictable business pricing with a pool of unpredictable databases," said Rengarajan. Released today in preview, it allows ISVs and developers to share the resources of an elastic database pool across hundreds or thousands of databases. Also available are developer tools and client libraries that allow developers to create applications that take advantage of the new capability.