Microsoft Responds to Verizon ‘Pink’ Interest

Published: Apr 30, 2009
Updated: Feb 2, 2021
1 minute read
eWeek のコンテンツおよび製品のおすすめは、編集上の独立性を保っています。パートナーへのリンクをクリックすると、当社が報酬を得る場合があります。 詳細を見る

Microsoft officially responded to reports that it was developing a touch-screen, multimedia-phone-code-named Pink-with Verizon Wireless.
“Microsoft is not going into the phone hardware business,” John Starkweather, Microsoft’s director of social marketing and mobile experiences, wrote in a statement.
Distracting attentions from the possibility of two new Apple devices debuting on the Verizon Wireless network, the Wall Street Journal reported April 28 that project Pink had been in the works for several months, and that Microsoft would design the hardware and software.
Starkweather additionally stated, “Microsoft is not building a Zune-specific phone,” in regard to rumors that Flextronics had been enlisted for a prototype run of several thousand Zune music-player phones.
“We’re deepening our relationships with our hardware partners in order to create even better performing phones that are competitively priced, have the features people want, that are easy-to-use and just downright lust-worthy,” Starkweather added.
“The upcoming availability of Windows Mobile 6.5 software will enable our OEM partners to build even more compelling devices in a wide-range of form factors for customers around the world.”
The statements do not deny a Pink project, but simply pass the responsibility of hardware to other parties.
The CNBC tech blog reported as early as November 2008 that “a good source” stated that an update to the Zune music player could evolve into a smartphone, and that the device was code-named Pink.

Michelle Maisto

Michelle Maisto

Content Writer

Michelle Maisto has been covering the enterprise mobility space for a decade, beginning with Knowledge Management, Field Force Automation and eCRM, and most recently as the editor-in-chief of Mobile Enterprise magazine. She earned an MFA in nonfiction writing from Columbia University.

eWeek Logo

eWeek has the latest technology news and analysis, buying guides, and product reviews for IT professionals and technology buyers. The site's focus is on innovative solutions and covering in-depth technical content. eWeek stays on the cutting edge of technology news and IT trends through interviews and expert analysis. Gain insight from top innovators and thought leaders in the fields of IT, business, enterprise software, startups, and more.

TechnologyAdvice が所有・運営しています。 © 2026 TechnologyAdvice. 無断転載を禁じます

広告主に関する開示:このサイトに掲載されている製品の一部は、TechnologyAdvice が報酬を受け取っている企業のものです。この報酬は、製品がこのサイトのどこにどのように表示されるか(表示される順序など)に影響する場合があります。TechnologyAdvice は、市場で入手可能なすべての企業やすべての種類の製品を掲載しているわけではありません。