Cheryl Snapp Conner

Cheryl Snapp Conner, founder and managing partner of Snapp Conner PR, has more than 22 years of experience in public relations. Snapp Conner has led four successful tech PR agencies since 1989, and has been recognized as one of Utah's 30 Women to Watch. She is a trustee of the Utah Technology Council (UTC) and had directed the UTC Communications Committee since 2004. Snapp Conner has directed strategic PR programs for companies ranging from Novell to Lexmark to Altiris (now a division of Symantec). Snapp Conner PR was named one of Utah's Top 25 Under 5 companies in 2007. Snapp Conner has also been named to the vSpring v100 list (executives most likely to launch a successful start-up within the next 5-7 years, as elected by their peers) for 2008. She can be reached at [email protected]

How to Outsource Your Small Company IT

/images/stories/70x50/bug_knowledgecenter_70x70_(2).jpgDoes it make better sense for a small business to own or to outsource its IT? As a small organization of 12 people (and growing), our company has tried...

Latest Posts

What Is Data Visualization? Benefits, Types & Best Practices

At the core of digital transformation lies data democratization, the practice of making data accessible throughout all departments of a business, not simply the...

5 Steps to Leveraging Machine Learning: The Shopify Use Case

The e-commerce platform Shopify has successfully leveraged machine learning through a methodological, five step strategy. Below we'll examine each step and detail how it’s...

Qlik vs. Tableau: 2022 Software Comparison

Qlik and Tableau are among the most highly regarded business intelligence and data analytics tools available. In this article, we will compare these two...

Guide to Managing Edge Computing’s Explosive Data Growth

The amount of data at the Edge is already a challenge for IT leaders. Yet it's becoming even more of a problem for managers...

BI Tools 2022: Best Business Intelligence Software

Business intelligence (BI) software tools enable companies to analyze events, trends and market changes to gain competitive advantage. These BI tools collect, manage and interpret...