Cheryl Snapp Conner

About

Cheryl Snapp Conner, founder and managing partner of Snapp Conner PR, has more than 22 years of experience in public relations. Snapp Conner has led four successful tech PR agencies since 1989, and has been recognized as one of Utah's 30 Women to Watch. She is a trustee of the Utah Technology Council (UTC) and had directed the UTC Communications Committee since 2004. Snapp Conner has directed strategic PR programs for companies ranging from Novell to Lexmark to Altiris (now a division of Symantec). Snapp Conner PR was named one of Utah's Top 25 Under 5 companies in 2007. Snapp Conner has also been named to the vSpring v100 list (executives most likely to launch a successful start-up within the next 5-7 years, as elected by their peers) for 2008. She can be reached at cheryl@snappconner.com.

How to Outsource Your Small Company IT

/images/stories/70×50/bug_knowledgecenter_70x70_(2).jpgDoes it make better sense for a small business to own or to outsource its IT? As a small organization of 12 people (and growing), our company has tried it both ways. Our conclusion is that, if properly implemented, outsourcing IT to an MSP (Managed Service Provider) is the optimal route. Consider our own alternatives: […]