Elizabeth Bennett

Senior WriterElizabeth has been writing and reporting at Baselinesince its inaugural issue. Most recently, Liz helped Fortune 500 companies with their online strategies as a customer experience analyst at Creative Good. Prior to that, she worked in the organization practice at McKinsey & Co. She holds a B.A. from Vassar College.

Companies Gain by Swapping Software

No security alarms went off when ring maker Jostens recently lifted Best Buys homegrown application integration software. Thats because Minneapolis-based Jostens wasnt stealing from Best Buy. It was sharing—through...

The Whoops! Files: Local Government

Although the federal governments information-system miscues get a lot of attention, there are plenty of local- and regional-level snafus. Heres a sampling of a few recent projects that have...

Tool: The Benefits of Software Certification

Getting certified is a little like eating your veggies. Theres a sense that it must be good for your company, but the benefits arent always evident. A company-wide effort...

My Aching Technology Department

Sometimes its hard to know exactly where the pain in your information technology department comes from."Its like a patient who tells a doctor that his knee hurts, when its...

The Cost of Containment

A "standard" shipping container is 8 feet wide, 8.5 feet high and 20 feet long. It can hold as much as 19 tons of soft and hard goods. Only about 2%...

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