Mike Azzara

About

Mike Azzara is a longtime B2B media executive covering the high-technology industry, now Chief Content Strategist for Kilter, the branded content marketing arm of Stein Rogan + Partners. Mike also advises media software startup mSpoke, and tries his best to consult with media companies beginning to deal with Internet effects he's already lived through—but they insist on making the same mistakes on their own. He can be reached at mike@azzara.com.

Five Rules for the Digital Transition

Many of the member companies of the American Business Media association are living through the transition from print to digital media. During his keynote presentation at the association’s meeting this week in Amelia Island, Fla., Jason Young, CEO of Ziff Davis Media, imparted five high-level rules to the group for surviving such a transition. Young […]