Peter Coffee

About

Peter Coffee is Director of Platform Research at salesforce.com, where he serves as a liaison with the developer community to define the opportunity and clarify developers' technical requirements on the company's evolving Apex Platform. Peter previously spent 18 years with eWEEK (formerly PC Week), the national news magazine of enterprise technology practice, where he reviewed software development tools and methods and wrote regular columns on emerging technologies and professional community issues.Before he began writing full-time in 1989, Peter spent eleven years in technical and management positions at Exxon and The Aerospace Corporation, including management of the latter company's first desktop computing planning team and applied research in applications of artificial intelligence techniques. He holds an engineering degree from MIT and an MBA from Pepperdine University, he has held teaching appointments in computer science, business analytics and information systems management at Pepperdine, UCLA, and Chapman College.

Move to Multiprocessing

Application developers and PC buyers should take note of Intel Corp.s plans, disclosed earlier this month, for hyperthreading support in forthcoming mobile versions of the Pentium 4. This will bring multiprocessing capabilities—if only in the virtual sense of single processors that mimic dual-core designs—to almost every tier of the IT stack. Even personal productivity and […]

Wireless ID Tags Snag Tripwires of Customer Concern

The problem with putting more “I” in “IT” is the cost of paying people to do it. The initial cost of human data entry is high; the costs that result from data entry error are worse. When data are captured infrequently, or with long delays, or with dubious accuracy, the systems that depend on that […]

Chicken Little Law

As of July 1, Californias Security Breach Information Act mandates disclosure of data security incidents. By promising more than it delivers, by inducing more customer concern than increased confidence and by ultimately making people less sensitive than they are now to warnings of data insecurity, the act is likely to demonstrate the law of unintended […]

Mathematica Powers Range of Apps

Whether for engineers or financiers, creative problem solving begins with finding new ways of asking insightful questions—but once the paradigm shifts, value in practice depends on pursuing those insights quickly and on a massive scale. The latest release of Mathematica, from Wolfram Research Inc., takes the products current users further along their problem-solving paths than […]

Microsoft Stock Plan Sends Welcome Signals

Microsofts shift in its compensation plans, from granting stock options to giving employees actual shares, holds up a mirror to the IT industry and challenges it to admit that theres a little bit of distinguished gray at the temples. Once a business with nothing to lose and everything to gain, IT has become a domain […]

Job 1 on the Desktop

Software installation is what most defines a computer, but its become one of the worst parts of enterprise computing. Complexity, inconsistency and risk of collateral damage entail substantial costs to IT vendors, administrators and help desks. Improving our IT experience depends at least as much on installation tools, management systems and higher-quality updates as on […]

G5 Energizes 64-Bit Race

With the arrival two months from now of Apple Computer Inc.s new desktop machines and their 64-bit CPUs, the race to the next generation of mass-market processing power suddenly has a third horse running hard. Intel Corp.s Itanium, Advanced Micro Devices Inc.s Opteron and Athlon 64, and now the IBM PowerPC 970 (or G5) processor […]

IT Plays Vital Role in Disaster Readiness

Emergency management is becoming a high-profile topic in government agencies, at industry sites and even on college campuses. In all of these settings, IT developers should take an active role in assuring the readiness of both infrastructure and applications to handle information under far from ideal conditions. Getting accurate data at the scene of an […]

Javas New Lines

With 67 Java specification requests at the stage of final release and 31 more in earlier stages of review, the Java platform is still very much a work in progress—mostly in a positive sense. The JavaOne conference in June showed encouraging signs, moreover, that the vigor of continued Java platform evolution is being tempered by […]

Faster, but to Where?

I suspect that the human brain is wired, at its lowest level, to take more notice of speed than of size. This makes sense as a matter of survival: A thrown rock is more dangerous than a mountain. That may be an unfortunate legacy, though, if it means that were too easily fascinated by supercomputers […]