Sara Driscoll

About

Sara Driscoll began her journalism career at 16 years old on her local newspaper, The Watford Observer. Working part time, she covered a range of beats. Leaving to complete her Journalism Degree at Bournemouth University, UK, Sara then went on to graduate and work for Emap. She began as a reporter on APR, Emap's construction title, being promoted to senior reporter with a year.Sara then joined VNU Business Publications as Deputy News Editor on CRN, the weekly trade title for channel players. She covered industry/business news from vendors, distributors and resellers, product announcements, partner announcements as well as market and trend analysis, research and in depth articles to predict up and coming trends in the sector. She was promoted within a year to News Editor, a year later to Deputy Editor and the following year became Editor. Sara remained editor of CRN for three years, launching the magazine on new platforms including CRN TV and eBooks, as well as several magazine and web site redesigns. She was called on for expert industry comment from various publications including appearing on live BBC news programs. Sara joined Ziff Davis Enterprise as Editor of eWeek Channel Insider. She runs the title in all formats – online up to the minute news, newsletters, emails alerts and events. She also manages the brand of Channel Insider in all formats - events, shows, awards, panel debates and roundtables.Sara can be reached at:sara.driscoll@ziffdavisenterprise.com

McAfee Plays Channel Safe

McAfee intends to integrate SafeBoot Technologys channel following its acquisition of the mobile security vendor. The $350 million transaction, announced Oct. 9, will give McAfee a stronger foothold in the data encryption market, McAfee President and CEO Dave DeWalt said in a statement. “With the acquisition of SafeBoot, McAfee becomes a leader in the fast-growing […]

ShoreTel Reveals Bullish Plans for Europe

ShoreTel is planning for aggressive growth in Europe, with hopes of mirroring its U.S. strategy in the region. The IP PBX provider is looking to more than triple growth in Europe, according to Mark Swendsen, managing director EMEA. “We want to be the equivalent size in the UK and Europe that we are in the […]

Indigestion for SAP

Warnings of integration challenges and technology conflicts have already begun, as analysts warn SAPs $6.78 billion acquisition of Business Objects will be hard to swallow. The deal, announced early Oct. 8, will combine SAPs business analytics with Business Objects BI (business intelligence) technology. It is SAPs largest to date. Judith Hurwitz, CEO at Hurwitz Associates, […]

IT Execs Refuse to Turn Green

IT executives are not ready to adopt a green technology strategy for their storage environments. This is according to a survey of 324 IT executives commissioned by storage software vendor BridgeHead Software. The report revealed that only 35 percent of respondents said their storage technology choices take into consideration environmental friendliness. However, a whopping 88 […]