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Tapan Bhatt

About

Tapan Bhatt is Director of Marketing at Vendavo. Tapan is responsible for the company's global marketing strategy and execution. Tapan has over 10 years of experience in product management and product marketing. Prior to joining Vendavo, Tapan was a director of product marketing at Siebel Systems.

How to Sustain Profits in a Downturn Using Effective Pricing Strategies

In this current economic climate, cost-reduction strategies that involve reducing work force, curtailing new investments or consolidating operations are the most tried and tested lever for protecting profit margins. However, for most companies today, additional cost-reduction opportunities-without significant negative impact on business performance and customer service-are no longer available. In this challenging environment, companies must […]

How to Sustain Profits in a Downturn Using Effective Pricing Strategies
IT Management