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    IBM’s Watson Plays a New Role as an Application Development Platform

    By
    Darryl K. Taft
    -
    November 19, 2013
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      1IBM’s Watson Plays a New Role as an Application Development Platform

      1 - IBM's Watson Plays a New Role as an Application Development Platform

      by Darryl K. Taft

      2Watson Goes to Developers

      2 - Watson Goes to Developers

      Watson, powered by IBM POWER7, is a workload-optimized system that can answer questions posed in natural language over a nearly unlimited range of knowledge. IBM will begin making its Watson technology available to developers in 2014.

      3The Watson Cloud

      3 - The Watson Cloud

      IBM will be launching the IBM Watson Developers Cloud, a cloud-hosted marketplace where application providers of all sizes and industries will be able to tap into resources for developing Watson-powered apps. This will include a developer toolkit, educational materials and access to Watson’s application programming interface (API).

      4The Watson Store

      4 - The Watson Store

      IBM will offer a platform for testing, training and deploying Watson-powered apps to help application providers prepare their cognitive apps for success in the marketplace. Once the app is refined and ready, app providers, ranging from startups to established businesses, can market their apps to business customers and consumers.

      5Partners Play a Role

      5 - Partners Play a Role

      Partners will play a key role in IBM’s strategy to open up Watson to developers, including providing training. IBM will team up with a set of talent partners to help developers who require assistance with the Watson technology.

      6Putting Interns to Use

      6 - Putting Interns to Use

      Early on in the development of a programmable platform for Watson, IBM assigned a team of computer science interns to try to embed Watson into their applications. This helped the company figure out how to deliver a platform for professional developers.

      7The Community Response

      7 - The Community Response

      Michael Rhodin (center), senior vice president of IBM’s Software Solutions Group, explores new IBM Watson-powered apps with Jeff Margolis, CEO of Welltok, and Brooke Aguilar, vice president of global business development at Fluid. For the first time, IBM will open up Watson as a development platform in the cloud, for a worldwide community of software application providers to build a new generation of apps infused with Watson’s cognitive computing intelligence.

      8Pioneered by Watson

      8 - Pioneered by Watson

      Jeff Margolis and Brooke Aguilar discuss their companies’ new “powered by Watson” apps. A pioneer in the emerging field of social health management, Welltok has developed an app that will create intelligent health itineraries for consumers. These personalized itineraries, sponsored by health plans, health systems and health retailers, will include tailored activities, relevant content and condition management programs, and will reward users for engaging in healthy behaviors.

      9Welltok CafeWell Concierge

      9 - Welltok CafeWell Concierge

      Consumers who use Welltok’s app—CafeWell Concierge, powered by IBM Watson—will participate in conversations about their health with Watson. By leveraging Watson’s ability to learn from every interaction, the app will offer insights tailored to each individual’s health needs.

      10MD Buyline Buys In

      10 - MD Buyline Buys In

      Douglas Taylor, vice president of products at MD Buyline, discusses the company’s new powered by IBM Watson app. The provider of supply chain solutions for hospitals and health care systems has developed an app to allow clinical and financial users to make real-time, informed decisions to improve quality, value, outcomes and patient satisfaction.

      11MD Buyline’s Hippocrates

      11 - MD Buyline's Hippocrates

      MD Buyline’s new cognitive application, Hippocrates, powered by IBM Watson, will provide users with access to a helpful research assistant that provides fast, evidence-based recommendations from a wealth of data to help ensure medical organizations are making the best decisions for their physicians’ and patients’ needs.

      12Fluid Personal Shopper

      12 - Fluid Personal Shopper

      Brooke Aguilar demonstrates Fluid’s powered by Watson app. Fluid, which builds online shopping experiences for retail businesses to drive customer engagement and conversion, has developed the Fluid Expert Personal Shopper, which calls upon Watson’s ability to understand the nuances of human language and uncover answers from big data. Consumers who use Fluid’s app will interact with rich media and dialogue with Watson, as their newfound “cognitive, expert personal shopper.” The Fluid app incorporates the information users share and questions they ask to help them make smart, satisfying purchases.

      13Smartphone Q&A Capability

      13 - Smartphone Q&A Capability

      This smartphone-accessible Welltok CafeWell application demonstrates the question-and-answer capability of IBM’s programmable Watson technology.

      14Watson Analysis and Considerations

      14 - Watson Analysis and Considerations

      The Welltok CafeWell application illustrates what data Watson analyzes and considers to come up with answers to questions posed to it.

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