CRM Outsourcing Doesnt Work, Says Gartner | eWeek

CRM Outsourcing Doesnt Work, Says Gartner

Written By
eWEEK EDITORS
eWEEK EDITORS
Oct 12, 2004
1 minute read
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Fact or myth: Outsourcing CRM will save your firm money. Many who are in the trenches say its clearly a myth.

Hidden costs abroad plus political uncertainties at home mean that outsourcing CRM isnt an automatic addition to the bottom line. Managing contact centers over great geographical distances is a major obstacle. The need to add layers of home-based management is another hidden cost, and one that is rarely computed in the initial project budgeting. So are subsequent travel, communication and down-time costs for managers to travel to the outsource operation sites.

A Gartner report states that outsourcers have higher attrition rates than best-in-class, in-house contact centers. Another item on the headache list is an increase in churn rates among outsourcer personnel, who often know too little about the product and company in the first place.

Read the entire CRM Daily story here.

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