Video: Waze Takes Mobiles for a Ride at DEMOfall 09

Written By
Jim Rapoza
Jim Rapoza
Published: Sep 23, 2009
Updated: Feb 2, 2021
1 minute read
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Turning a GPS-enabled smartphone into a navigation system isn’t really that new. But turning it into a crowd-sourced system for not only getting directions but also detecting traffic problems and even mapping new roads is a pretty interesting idea.

At DEMOfall 2009 I had the chance to talk to Waze CEO Noam Bardin about his company’s mobile offering and how it works to provide a new way to get through the daily commute.

Jim Rapoza

Jim Rapoza, Chief Technology Analyst, eWEEK.For nearly fifteen years, Jim Rapoza has evaluated products and technologies in almost every technology category for eWEEK. Mr Rapoza's current technology focus is on all categories of emerging information technology though he continues to focus on core technology areas that include: content management systems, portal applications, Web publishing tools and security. Mr. Rapoza has coordinated several evaluations at enterprise organizations, including USA Today and The Prudential, to measure the capability of products and services under real-world conditions and against real-world criteria. Jim Rapoza's award-winning weekly column, Tech Directions, delves into all areas of technologies and the challenges of managing and deploying technology today.

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