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    Home Apple
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    Apples QuickTime Expands 3GPP2 Mobile Support

    By
    Matthew Hicks
    -
    December 18, 2003
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      Apple Computer Inc. on Thursday released a new version of its QuickTime multimedia player and multimedia content creation software. The update extends support to more mobile devices and improves performance, officials said.

      With QuickTime 6.5, available now, Apple adds support for the 3rd Generation Partnership Project 2 (3GPP2), the latest version of the wireless multimedia standard that brings video and audio support to CDMA 2000 wireless networks. Apple began its mobile push in May with QuickTime 6.3, which provided support for the first 3GPP standard for GSM wireless networks

      /zimages/2/28571.gifTo read more about QuickTimes support for 3GPP formats, click here.

      By focusing on the wireless multimedia standards, Apple is able to expand QuickTimes use by making it compatible with more of the multimedia handsets entering the market, said Frank Casanova, senior director of Apples Core Media Group. Even if QuickTime is not used directly in the wireless phone or PDA, it can be used to create the mobile multimedia content as well as for playback on Macs or PCs.

      “We dont have to get involved in porting to dozens of handsets because the standard does work for us,” Casanova said.

      /zimages/2/28571.gif

      Beyond its mobile focus, QuickTime 6.5 provides an enhanced digital video playback, including performance improvements for Apples iMovie, iDVD and Final Cut Pro video applications. Such improvements include providing a smoother view of video created with interlacing, said Rhonda Stratton, director of QuickTime product marketing.

      Casanova said that the latest QuickTime release follows Apples strategy of building greater support for multimedia standards into QuickTime. The effort was jumpstarted with QuickTime 6.0, released in July 2002, and its support for the MPEG-4 standard for which QuickTime served as the base file format. The 3GPP and 3GPP2 standards also have strong ties to MPEG-4.

      Cupertino, Calif.-based Apple said that 175 million copies of QuickTime 6.0 and higher have been downloaded from its Web site. The number does not include other distribution channels for QuickTime, such as on enhanced CDs or through ISPs.

      Matthew Hicks
      As an online reporter for eWEEK.com, Matt Hicks covers the fast-changing developments in Internet technologies. His coverage includes the growing field of Web conferencing software and services. With eight years as a business and technology journalist, Matt has gained insight into the market strategies of IT vendors as well as the needs of enterprise IT managers. He joined Ziff Davis in 1999 as a staff writer for the former Strategies section of eWEEK, where he wrote in-depth features about corporate strategies for e-business and enterprise software. In 2002, he moved to the News department at the magazine as a senior writer specializing in coverage of database software and enterprise networking. Later that year Matt started a yearlong fellowship in Washington, DC, after being awarded an American Political Science Association Congressional Fellowship for Journalist. As a fellow, he spent nine months working on policy issues, including technology policy, in for a Member of the U.S. House of Representatives. He rejoined Ziff Davis in August 2003 as a reporter dedicated to online coverage for eWEEK.com. Along with Web conferencing, he follows search engines, Web browsers, speech technology and the Internet domain-naming system.

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