1VC Meeker Observes Big Cloud Growth, Slowing Smartphone Shipments
Renowned venture capitalist and securities analyst Mary Meeker released the 2017 edition of her widely read Internet Trends Report May 31 at the Code Conference in Ranchos Palos Verde, California. In the report, she observes that smartphones are a favorite tool for interacting with the internet, but that handset shipments slowed in 2016. Google and Facebook are dominating internet advertising and that situation isn’t likely to change soon, she notes. Even wearables received some attention in Meeker’s report. This eWEEK slide show will discuss some of the highlights of Meeker’s report. Read on to learn more about her Internet Trends 2017 Report.
2Global Internet Use Is Soaring
3Smartphone Unit Shipment Growth Slowing
4Google and Facebook Dominate Online Ads
Google and Facebook seem to be unstoppable forces in online advertising. At the end of 2016, the internet giants generated 85 percent of all online advertising. Google’s revenue totaled more than $35 billion, up 20 percent year over year. Facebook, meanwhile, saw a 62 percent revenue increase over 2015, hitting nearly $15 billion.
5Poor Service Turning Off Buyers on the Web
Quality customer service is essential to keep internet customers coming back, and poor service will send them to a competitor. According to Meeker’s report, 82 percent of customers in 2016 reported they had stopped doing business with a company after a poor experience online. That’s up from 76 percent in 2014.
6Understanding Netflix’s Meteoric Rise
Despite declining television viewership declining and more people turning away from traditional entertainment, Netflix is soaring. According to the report, Netflix is now generating more than 30 percent of the total home entertainment revenue in the United States. That’s up from 0 percent of that revenue in 2007.
7Corporate Cloud Adoption Rising
8Enterprises Still Have Concerns Moving to the Cloud
In a survey of the enterprise’s top cloud-related concerns, 35 percent of respondents cited data security as a major concern. Compliance and governance were cited as a big concern for 25 percent of respondents, and another 22 percent of corporate customers said vendor and services lock-in was a problem.
9The Growing Bots Crisis
10Consumers Will Share Health Data
Tech companies appear to be well-positioned to capture consumer health data. According to the Meeker report, 60 percent of respondents would share their health data with Google and 56 percent would share it with Microsoft. Fifty-four percent and 50 percent of people would share their health data with Samsung and Apple, respectively.
11Wearables Use Is Increasing Significantly
Wearables are proving exceedingly popular, according to the Meeker report. In fact, 25 percent of Americans now use wearable technology of some sort. That figure is up from 12 percent in 2016 and likely will rise in the coming year.