1 Ten Tips to Launching an MSP Practice
Written by John Hazard; Illustrated by Brian Moore
2 Ten Tips to Launching an MSP Practice – 1. Start small and build
Pick a single service and a subset of loyal customers or potential new accounts.
3 Ten Tips to Launching an MSP Practice – 2. Get help
Look to customers to help identify potential new service offerings.
4 Ten Tips to Launching an MSP Practice – 3. Tap vendors
Look for a vendor to supply software, services and experience in launching a managed service.
5 Ten Tips to Launching an MSP Practice – 4. Set expectations
Create a clear and succinct value proposition to help customers understand what you are offering.
6 Ten Tips to Launching an MSP Practice – 5. Assess the market
Consider whether regional or vertical market offerings make sense for your circumstances.
7 Ten Tips to Launching an MSP Practice – 6. Make them an offer
Provide potential customers with educational opportunities, audits and free trial offers.
8 Ten Tips to Launching an MSP Practice – 7. Staff accordingly
Hire sales and support people who can be proactive rather than reactive.
9 Ten Tips to Launching an MSP Practice – 8. Price it right
Consider pricing carefully and readjust as needed.
10 Ten Tips to Launching an MSP Practice – 9. Dot the ‘is’
Create contracts carefully so that everyone understands the deal.
11 Ten Tips to Launching an MSP Practice – 10. Think ahead
Ask for longer contract periods once the customer/service provider relationship is solidified.