2009 WWDC: New iPhone, MacBook Pros Steal Show While Jobs a No-Show

2009 WWDC: New iPhone, MacBook Pros Steal Show While Jobs a No-Show
Published: Jun 8, 2009
Updated: Feb 2, 2021
2 minute read
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2009 WWDC: New iPhone, MacBook Pros Steal Show While Jobs a No-Show

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by Chris Preimesberger


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Apple Senior Vice President of Worldwide Product Marketing Phil Schiller introduces the 2-hour keynote session on June 8, giving an overview of upgrading to the new Apple iPhones, notebook computers and the Snow Leopard operating system.


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Senior Vice President of iPhone Software Scott Forstall explains that an operating system upgrade for the iPod Touch will cost a user only $9.95.


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Senior Vice President of Software Engineering Bertrand Serlet explains that nearly two-thirds of all worldwide mobile application development (65 percent, as indicated by the green area on the pie chart) is being done for either the iPhone or iPod Touch.


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Forstall informs the audience that iPhone OS 3.0 will become generally available on June 17. iPhone OS 3.0 includes an updated SDK (software development kit) featuring more than 1,000 new APIs, including In-App Purchases; new peer-to-peer connections; a new application interface for accessories; access to the iPod music library; a new maps API; and push notifications.


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Forstall explains that the new iPhone 3G S has voice control features; for example, a user can ask the device what song is playing, and the device will display the title of the song and the artist.


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Here’s a first look at the new Apple iPhone 3G S, which Apple says is twice as fast as the slightly older iPhone 3G. (Photo courtesy of Apple)


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The new iPhone 3G S will use Apple’s soon-to-be-released iPhone OS 3.0. (Photo courtesy of Apple)


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The iPhone 3G S features longer battery life, a high-quality 3 megapixel autofocus camera and video recording technology. (Photo courtesy of Apple)


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The iPhone 3G S also features hands-free voice control. (Photo courtesy of Apple)


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Apple also introduced new 13-inch, 15-inch and 17-inch MacBook Pros. These new MacBook Pros include 40 percent better battery life along with Nvidia graphics and LCD displays that offer greater color intensity. (Photo courtesy of Apple)

Chris Preimesberger

Chris J. Preimesberger is Editor Emeritus of eWEEK. In his 16 years and more than 5,000 articles at eWEEK, he distinguished himself in reporting and analysis of the business use of new-gen IT in a variety of sectors, including cloud computing, data center systems, storage, edge systems, security and others. In February 2017 and September 2018, Chris was named among the 250 most influential business journalists in the world (https://richtopia.com/inspirational-people/top-250-business-journalists/) by Richtopia, a UK research firm that used analytics to compile the ranking. He has won several national and regional awards for his work, including a 2011 Folio Award for a profile (https://www.eweek.com/cloud/marc-benioff-trend-seer-and-business-socialist/) of Salesforce founder/CEO Marc Benioff--the only time he has entered the competition. Previously, Chris was a founding editor of both IT Manager's Journal and DevX.com and was managing editor of Software Development magazine. He has been a stringer for the Associated Press since 1983 and resides in Silicon Valley.

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