Just about every time one checks out the news and blogs on the Web these days, there’s some sort of rumor related to Apple’s iPhone 5. The latest rumors discuss everything from the device’s screen size to whether it will come with a better antenna to overcome the reception-killing “death grip” issue that plagued its predecessors.
But readers of these rumors are left with no more knowledge than what they started with. We know no more factual information about the iPhone 5 than before these rumors started circulating. This situation is sure to continue until Apple decides to release the phone, or it trickles out some real information about it.
That was made abundantly clear as of late when an alleged iPhone 5 prototype was reportedly lost in a bar. Immediately, reports cropped up suggesting it was definitely the next smartphone that Apple would launch. But after the excitement faded, it’s apparent this rumor didn’t help to prove or disprove anything that has been suggested about what features the iPhone 5 will actually offer. In fact, it was little more than just another smartphone that might or might not make its way to store shelves.
But this begs the real question: If an iPhone 5 prototype has really surfaced, why do Apple employees keep losing them in very public places? Readers might remember that this is the same thing that happened with a reputed prototype of the iPhone 4.
With this situation in mind, it might be a good time toexamine why iPhone 5 rumors cannot be trusted. As many as there are out there, there isn’t a single rumor that you should believe will definitely come true.
Read on to find out why:
1. Prototypes aren’t finished products
Much has been made about the alleged iPhone prototype that was lost in a bar in San Francisco. Apple reportedly tried to find the device, leading some to wonder if it was, in fact, the iPhone 5. But the chances of that happening seem rather slim. Prototypes are by no means finished products. For a single device, there can be many prototypes out there. But the finished product is likely locked away at Apple.
2. Remember Apple’s secrecy
Even though Steve Jobs is no longer CEO at Apple, his company’svalue of secrecy has not changed. Over the years, Apple hasn’t let anything slip out. In fact, leaking information to the press is punishable with termination at Apple. Realizing that, all the rumors that crop up hardly ever (if ever, in fact) come from an Apple employee, which immediately makes them unreliable.
3. They’re an attention-grabber
One of the things about Apple rumors is that they do a good job of grabbing the attention of people. They tend to be sensational; they usually discuss major improvements that folks would want to see in their next iPhone; and for the people crafting them, they get a chance to show off their predictions for Apple’s future. But sadly, they hardly ever prove to be true.
4. The ideas don’t make sense
If one considers some of the ideas that have been floated on the Web about the iPhone 5, they will quickly realize why Apple rumors can’t be trusted. Some suggest that the iPhone 5 will come with several versions for people looking for different things in the device. Other rumors say Apple will finally offer an enterprise-friendly, physical-keyboard-equipped option.Both rumors are fanciful and make little sense. That’s the problem with many of the iPhone 5-related rumors.
Creating a False Trail
5. Creating a false trail
Apple has long been a leader in making people think about its products by baiting them into developing an insatiable desire to learn more and more about its upcoming devices. Who knows if the reports that the latest iPhone model went missing aren’t more of the same? There is some speculation around the Web that Apple might have intentionally let the device go missing to throw folks off the scent of the real iPhone 5. Whether or not that’s true will never be known, of course. But Apple’s past false trail techniques have proven quite effective. And there’s no reason to suggest it won’t use them again.
6. Anyone can say anything
The problem with rumors is that they can’t be easily substantiated. Like it or not, Apple is the only company that knows what it has planned. And at least so far, it isn’t talking. The rumor mill can say anything it wants without fear of being wrong, since Apple won’t say anything one way or another. It’s an issue that folks must keep in mind with the iPhone 5.
7. Apple uses it to its advantage
If Apple really wanted to stop the rumor mill from continuing to churn out information, it could do so without much trouble. It could simply showcase some new products or features and immediately put the speculation to rest. But Apple doesn’t want to do that. It realizes how important the rumor mill is to the popularity of its products, like the iPhone 5, and so, without publicly admitting it, the company lets rumors run amok so it can benefit. It’s an ingenious strategy, and it’s something that only helps to feed into the hysteria across the Web.
8. There is no recourse for getting it wrong
What happens when a person offering up a rumor related to the iPhone 5 gets it wrong? Right now, nothing. If their predictions happen to be incorrect, they talk about the feature that was actually made available. And in the process, their credibility as a verifiable source of Apple information doesn’t get hurt one bit. There’s simply no risk when it comes to iPhone 5 rumors, which makes the flood of reports continue to rise.
9. Fake devices are everywhere
Nearly every week, images crop up claiming to show the future iPhone 5.They show smartphone cases with big displays, different colors and just about everything in between. While it’s certainly possible that at least a few of those could be the iPhone 5, in most cases, they’re simply faked photos or mockups of prototypes that will never hit store shelves.
10. There’s no telling an iPhone 5 even exists
Perhaps the biggest issue with the iPhone 5 rumor mill is that there’s no way to verify for sure that Apple’s next smartphone will, in fact, be the iPhone 5. There is some speculation that Apple will simply offer an improved version of the iPhone 4, called the iPhone 4S. If that happens, all the suggestions about the iPhone 5 will be dead wrong. Simply put, all the speculation surrounding the iPhone 5 might relate to a device that doesn’t even exist.