Close
  • Latest News
  • Big Data and Analytics
  • Cloud
  • Networking
  • Cybersecurity
  • Applications
  • IT Management
  • Storage
  • Sponsored
  • Mobile
  • Small Business
  • Development
  • Database
  • Servers
  • Android
  • Apple
  • Innovation
  • Blogs
  • PC Hardware
  • Reviews
  • Search Engines
  • Virtualization
Read Down
Sign in
Close
Welcome!Log into your account
Forgot your password?
Read Down
Password recovery
Recover your password
Close
Search
Logo
Logo
  • Latest News
  • Big Data and Analytics
  • Cloud
  • Networking
  • Cybersecurity
  • Applications
  • IT Management
  • Storage
  • Sponsored
  • Mobile
  • Small Business
  • Development
  • Database
  • Servers
  • Android
  • Apple
  • Innovation
  • Blogs
  • PC Hardware
  • Reviews
  • Search Engines
  • Virtualization
More
    Home Android
    • Android
    • Apple
    • Applications
    • Mobile
    • Servers

    iPhone OS Still Tops, but Android, WebOS Are Gaining Share

    By
    Michelle Maisto
    -
    October 2, 2009
    Share
    Facebook
    Twitter
    Linkedin

      AdMob, which measures handset use rather than sales, by analyzing data from ad requests, impressions and clicks, served up its August smartphone OS data in a Sept. 30 report that points out both expected and noteworthy findings.
      The Apple iPhone OS’ share of the smartphone operating system worldwide market grew from 33 percent in February to 40 percent in August, AdMob found. (AdMob noted that it didn’t include the iPod Touch in this ranking because, despite running the Apple OS, it isn’t a phone.) Android also showed growth from February to August, from 2 percent up to 7 percent, and the newly arrived WebOS on the Palm Pre grabbed 4 percent of the market share.
      Meanwhile, Research In Motion’s operating system share fell from 10 to 8 percent, Windows fell from 7 to 4 percent and the Palm OS fell from 3 percent to a near-extinct 1 percent.
      Which devices are accessing the mobile Web and applications?
      During the month of August, the top four handsets to do so were the iPhone, the iPod Touch, the Samsung R450 and the HTC Dream. The top four smartphones were the iPhone, the Dream, the Pre and the RIM BlackBerry 8300.
      In the United States, judging by ad requests from the OS, the iPhone represented 50 percent of smartphone use, followed by RIM BlackBerrys with 14 percent of the pie and Android devices with 13 percent. In a respectable fourth place came WebOS phones, with 9 percent.
      “Android continues its strong growth in both North America and Europe. Ad requests from Android devices grew 17 percent month over month in August, following a 50 percent increase in July,” wrote an AdMob representative identified only as “Mike” on the site’s post introducing the data. “Given the new devices launching in [the fourth quarter], it could be a huge holiday season for the Android platform.”
      Outside of North America, Nokia handsets top the smartphone lists, and AdMob pointed out that “Nokia’s new touch screen devices-the N97 and XpressMusic-are both gaining traction and were the No. 4 and 5 smartphones in Western Europe.” AdMob also sees encouraging growth from the Pre, though concedes, “this is just one month of data and we’ll continue to monitor it.”
      Where in the world is all the smartphone traffic coming from? AdMob found 46.5 percent of ad requests came from the United States, followed by India with 6.2 percent of requests. Perhaps surprisingly, the third position goes to Indonesia, which saw 5.5 percent of requests, and the fourth, fifth and sixth positions respectively go to the United Kingdom, the Philippines and Mexico.
      The results of AdMob’s April data can be read here.

      Michelle Maisto
      Michelle Maisto has been covering the enterprise mobility space for a decade, beginning with Knowledge Management, Field Force Automation and eCRM, and most recently as the editor-in-chief of Mobile Enterprise magazine. She earned an MFA in nonfiction writing from Columbia University, and in her spare time obsesses about food. Her first book, The Gastronomy of Marriage, if forthcoming from Random House in September 2009.

      MOST POPULAR ARTICLES

      Big Data and Analytics

      Alteryx’s Suresh Vittal on the Democratization of...

      James Maguire - May 31, 2022 0
      I spoke with Suresh Vittal, Chief Product Officer at Alteryx, about the industry mega-shift toward making data analytics tools accessible to a company’s complete...
      Read more
      Cybersecurity

      Visa’s Michael Jabbara on Cybersecurity and Digital...

      James Maguire - May 17, 2022 0
      I spoke with Michael Jabbara, VP and Global Head of Fraud Services at Visa, about the cybersecurity technology used to ensure the safe transfer...
      Read more
      Applications

      Cisco’s Thimaya Subaiya on Customer Experience in...

      James Maguire - May 10, 2022 0
      I spoke with Thimaya Subaiya, SVP and GM of Global Customer Experience at Cisco, about the factors that create good customer experience – and...
      Read more
      Big Data and Analytics

      GoodData CEO Roman Stanek on Business Intelligence...

      James Maguire - May 4, 2022 0
      I spoke with Roman Stanek, CEO of GoodData, about business intelligence, data as a service, and the frustration that many executives have with data...
      Read more
      Cloud

      Yotascale CEO Asim Razzaq on Controlling Multicloud...

      James Maguire - May 5, 2022 0
      Asim Razzaq, CEO of Yotascale, provides guidance on understanding—and containing—the complex cost structure of multicloud computing. Among the topics we covered:  As you survey the...
      Read more
      Logo

      eWeek has the latest technology news and analysis, buying guides, and product reviews for IT professionals and technology buyers. The site’s focus is on innovative solutions and covering in-depth technical content. eWeek stays on the cutting edge of technology news and IT trends through interviews and expert analysis. Gain insight from top innovators and thought leaders in the fields of IT, business, enterprise software, startups, and more.

      Facebook
      Linkedin
      RSS
      Twitter
      Youtube

      Advertisers

      Advertise with TechnologyAdvice on eWeek and our other IT-focused platforms.

      Advertise with Us

      Menu

      • About eWeek
      • Subscribe to our Newsletter
      • Latest News

      Our Brands

      • Privacy Policy
      • Terms
      • About
      • Contact
      • Advertise
      • Sitemap
      • California – Do Not Sell My Information

      Property of TechnologyAdvice.
      © 2021 TechnologyAdvice. All Rights Reserved

      Advertiser Disclosure: Some of the products that appear on this site are from companies from which TechnologyAdvice receives compensation. This compensation may impact how and where products appear on this site including, for example, the order in which they appear. TechnologyAdvice does not include all companies or all types of products available in the marketplace.

      ×