Close
  • Latest News
  • Artificial Intelligence
  • Video
  • Big Data and Analytics
  • Cloud
  • Networking
  • Cybersecurity
  • Applications
  • IT Management
  • Storage
  • Sponsored
  • Mobile
  • Small Business
  • Development
  • Database
  • Servers
  • Android
  • Apple
  • Innovation
  • Blogs
  • PC Hardware
  • Reviews
  • Search Engines
  • Virtualization
Read Down
Sign in
Close
Welcome!Log into your account
Forgot your password?
Read Down
Password recovery
Recover your password
Close
Search
Logo
Subscribe
Logo
  • Latest News
  • Artificial Intelligence
  • Video
  • Big Data and Analytics
  • Cloud
  • Networking
  • Cybersecurity
  • Applications
  • IT Management
  • Storage
  • Sponsored
  • Mobile
  • Small Business
  • Development
  • Database
  • Servers
  • Android
  • Apple
  • Innovation
  • Blogs
  • PC Hardware
  • Reviews
  • Search Engines
  • Virtualization
More
    Subscribe
    Home Applications
    • Applications
    • Development
    • Mobile
    • Storage

    LG Holding Google Close in Bid for the Top

    Written by

    Michelle Maisto
    Published March 10, 2010
    Share
    Facebook
    Twitter
    Linkedin

      eWEEK content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More.

      LG Electronics’ plan to gain double-digit market share in the global mobile handset market by 2012 appears to figure largely on hitching its cart to the Google Android mobile operating system.
      On March 10, LG officials introduced the Android-running LG-KH5200 in South Korea, and after being vague in January by declining to specify how many phones on its 2010 roster will feature the open-source OS, now say they will include Android on 10 of their 20 planned handsets, according to reports from Reuters.
      The new smartphone features a 3-inch touch-sensitive display, a 5-megapixel camera, a slide-out qwerty keypad and a price of approximately $575.
      LG’s stated goals include rising to one of the top-two positions in the handset market, which would mean besting either hometown rival Samsung or longtime market dominator Nokia. In the third quarter of 2009, LG shipped an all-time high of 31.6 million handsets, though it was Samsung that broke through the “psychologically important” 20 percent market share position, Strategy Analytics Analyst Neil Mawston wrote in an Oct. 30, 2009 report.
      In the fourth quarter, both companies again shipped record numbers, with Samsung passing the 200 million units mark and LG reaching 33.9 million units-a rise of 32 percent from its numbers a year earlier. Whether these climbing numbers are enough to reach its stated goal, however, are unclear.
      “LG … is certainly set to take advantage of the momentum we are seeing [with Android],” Gartner analyst Carolina Milanesi told eWEEK, after LG’s January announcement. Strategy Analytics Analyst Bonny Joy added, however, that LG needed to “effectively differentiate” itself from Motorola HTC and Google, and it was still “too early to say they are going to advance in the segment.”
      More recently, Charles King, principal analyst with Pund-IT Research, pointed out that LG has a strong partner in Google, which seems to be determined to catch, if not pass, Apple.
      “What’s interesting to me is the very fast evolution of operating environments and the applications related to those. Apple has certainly captured a lot of mindshare … but it’s also obvious that Google is not going to be left behind, and it’s pushing forward with numerous handset developers, like LG,” King told eWEEK March 10.
      He pointed out the Google Apps Marketplace, the specialized app store for enterprise applications that Google opened March 9, and explained that while Apple has made a play for the enterprise, it’s tough to pitch the iPhone as a business tool.
      “Working with LG could give Google a leg up and access to markets that haven’t been addressed by many participants out there,” King said.
      “Apple’s created a great deal of excitement, but the iPhone is still a minority player in a market dominated by companies like RIM. I really do think there’s a lot of room for new players and new devices and companies that are taking a fresh look at how mobile devices can be used and how the market can evolve,” King added, leaving room for LG to accomplish what it can.

      Michelle Maisto
      Michelle Maisto
      Michelle Maisto has been covering the enterprise mobility space for a decade, beginning with Knowledge Management, Field Force Automation and eCRM, and most recently as the editor-in-chief of Mobile Enterprise magazine. She earned an MFA in nonfiction writing from Columbia University.

      Get the Free Newsletter!

      Subscribe to Daily Tech Insider for top news, trends & analysis

      Get the Free Newsletter!

      Subscribe to Daily Tech Insider for top news, trends & analysis

      MOST POPULAR ARTICLES

      Artificial Intelligence

      9 Best AI 3D Generators You Need...

      Sam Rinko - June 25, 2024 0
      AI 3D Generators are powerful tools for many different industries. Discover the best AI 3D Generators, and learn which is best for your specific use case.
      Read more
      Cloud

      RingCentral Expands Its Collaboration Platform

      Zeus Kerravala - November 22, 2023 0
      RingCentral adds AI-enabled contact center and hybrid event products to its suite of collaboration services.
      Read more
      Artificial Intelligence

      8 Best AI Data Analytics Software &...

      Aminu Abdullahi - January 18, 2024 0
      Learn the top AI data analytics software to use. Compare AI data analytics solutions & features to make the best choice for your business.
      Read more
      Latest News

      Zeus Kerravala on Networking: Multicloud, 5G, and...

      James Maguire - December 16, 2022 0
      I spoke with Zeus Kerravala, industry analyst at ZK Research, about the rapid changes in enterprise networking, as tech advances and digital transformation prompt...
      Read more
      Video

      Datadog President Amit Agarwal on Trends in...

      James Maguire - November 11, 2022 0
      I spoke with Amit Agarwal, President of Datadog, about infrastructure observability, from current trends to key challenges to the future of this rapidly growing...
      Read more
      Logo

      eWeek has the latest technology news and analysis, buying guides, and product reviews for IT professionals and technology buyers. The site’s focus is on innovative solutions and covering in-depth technical content. eWeek stays on the cutting edge of technology news and IT trends through interviews and expert analysis. Gain insight from top innovators and thought leaders in the fields of IT, business, enterprise software, startups, and more.

      Facebook
      Linkedin
      RSS
      Twitter
      Youtube

      Advertisers

      Advertise with TechnologyAdvice on eWeek and our other IT-focused platforms.

      Advertise with Us

      Menu

      • About eWeek
      • Subscribe to our Newsletter
      • Latest News

      Our Brands

      • Privacy Policy
      • Terms
      • About
      • Contact
      • Advertise
      • Sitemap
      • California – Do Not Sell My Information

      Property of TechnologyAdvice.
      © 2024 TechnologyAdvice. All Rights Reserved

      Advertiser Disclosure: Some of the products that appear on this site are from companies from which TechnologyAdvice receives compensation. This compensation may impact how and where products appear on this site including, for example, the order in which they appear. TechnologyAdvice does not include all companies or all types of products available in the marketplace.