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Digital Rights Management (DRM) marketplace was worth $36 million in 2003, according to a Jupiter Research survey of 800 people. Jupiter expects the DRM market to increase to $274 million by 2008.
“I think theres a stigma around DRM,” said Peter Sargent, senior analyst at Jupiter Research. “Its associated with the digital audio/video entertainment space, and there is a lack of familiarity with it. People dont understand what they can get from a DRM solution.”
Sargent said the real threats to a companys data are the everyday mishaps that go on in the workplace, not malicious intent on the part of individuals trying to steal data.
Read the full story at Bang the DRM