Symantec Steals Distributor Deals

Symantec Steals Distributor Deals

Written By
Jessica Davis
Jessica Davis
Jul 16, 2008
1 minute read
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Symantec plans to drop distributors from its largest partner transactions and send the business through its largest resellers, Platinum Partners.

Symantec expects dropping distributors from the engagements will improve its margin, company executives told Wall Street analysts in a session on the channel changes, according to a transcript of the meeting obtained by eWEEK’s Channel Insider.

“We’ll move from a two-tier distribution model to a one-tier for our largest partners,” Enrique Salem, Symantec’s chief operating officer, told Wall Street analysts. “So if you’re a platinum partner, you’ll have the opportunity to buy direct from Symantec-because if the distribution channel is not adding value there’s no reason to keep them in that part of the equation.”

Symantec is offering its biggest customers the option to cut out partners and deal directly with Symantec.

Click here to read the full story on Channel Insider

Jessica Davis

Jessica Davis has been a professional writer since 2005. She has worked in various media outlets, writing for a bricklaying trade publication, several research companies and her favorite: a major entertainment company in Washington where…

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