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    SimpleSignal Inks New Edge AX Agreement

    By
    Nathan Eddy
    -
    September 24, 2010
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      New Edge Networks, the managed services business communications unit of EarthLink, announced that SimpleSignal, a hosted PBX and unified communications (UC) service provider for SMBs, has established a direct connection to the New Edge AX ecosystem of business applications. SimpleSignal’s hosted VOIP platform is now directly linked to the New Edge nationwide MPLS network. By offering its services through New Edge AX, SimpleSignal is extending to its customers the ability to run business-critical applications over a private and secure network environment.
      “SimpleSignal’s mission of focusing on tools and applications that make technology more accessible and affordable for businesses is gaining traction in the market,” said New Edge President Cardi Prinzi. “Like New Edge, SimpleSignal concentrates on providing value-added services to the SMB market. Our New Edge AX ecosystem enables application providers like SimpleSignal to more efficiently reach customers with the underlying reliability of a performance-driven cloud-computing environment.”
      The New Edge network supports end-to-end traffic prioritization and application performance, which the company said will further enhance SimpleSignal’s solutions, which integrates advanced VOIP calling features with popular business applications, including CRM and Outlook.

      “SimpleSignal’s connection to New Edge’s MPLS network allows us to deliver private network capabilities coupled with our hosted voice service nationwide,” said Michael Sterl, vice president of North American sales for SimpleSignal. “With New Edge, our ability to deliver voice is enhanced with quality of service over a nationwide network. New Edge’s footprint also expands our ability to provide private networks leveraging DSL into difficult-to-reach geographic areas.”
      Hilary Fox of Advoda, a master agent that represents SimpleSignal, said the ability to leverage SimpleSignal’s carrier-grade voice solutions via the New Edge AX ecosystem with the underlying MPLS network allows Advoda to design the optimum converged solution for multilocation clients.

      “We can now offer MPLS with network firewall and diverse access options like DSL for clients with smaller locations,” Fox said. “SimpleSignal’s hosted PBX and/or SIP trunks now with QoS throughout the network, plus all of its killer voice apps and mobility features, add up to a solution you just can’t get from a traditional phone service.”
      SimpleSignal also recently released a hosted call recording solution, which offers integration with the company’s Hosted PBX solution and provides proof of compliance with legal and regulatory requirements. The solution is designed to help avoid costly disputes by archiving recorded calls for future proof and boasts customized call recording. Users can evaluate successes and failures for continuous improvement and training opportunities, access and playback recorded calls via a user-friendly secure Web interface, and supervise or monitor calls that are in progress from anywhere, using the same Web interface.

      Avatar
      Nathan Eddy
      A graduate of Northwestern University's Medill School of Journalism, Nathan was perviously the editor of gaming industry newsletter FierceGameBiz and has written for various consumer and tech publications including Popular Mechanics, Popular Science, CRN, and The Times of London. Currently based in Berlin, he released his first documentary film, The Absent Column, in 2013.

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