Close
  • Latest News
  • Cybersecurity
  • Big Data and Analytics
  • Cloud
  • Mobile
  • Networking
  • Storage
  • Applications
  • IT Management
  • Small Business
  • Development
  • Database
  • Servers
  • Android
  • Apple
  • Innovation
  • Blogs
  • PC Hardware
  • Reviews
  • Search Engines
  • Virtualization
Read Down
Sign in
Close
Welcome!Log into your account
Forgot your password?
Read Down
Password recovery
Recover your password
Close
Search
Menu
Search
  • Latest News
  • Cybersecurity
  • Big Data and Analytics
  • Cloud
  • Mobile
  • Networking
  • Storage
  • Applications
  • IT Management
  • Small Business
  • Development
  • Database
  • Servers
  • Android
  • Apple
  • Innovation
  • Blogs
  • PC Hardware
  • Reviews
  • Search Engines
  • Virtualization
More
    Home Latest News
    • Mobile
    • PC Hardware
    • Storage

    Samsung Increases Its Already Big DRAM Market Share Lead

    By
    Chris Preimesberger
    -
    February 16, 2011
    Share
    Facebook
    Twitter
    Linkedin

      With the news that the dynamic random access memory market is heating up to unprecedented demand in 2011, it’s logical that the sales leader in this segment is licking its chops at more potential profits.

      Solid-state market analyst IHS iSuppli reported Feb. 16 that South Korea’s Samsung Electronics continued to increase its already commanding percentage of sales in the DRAM market in Q4 2010.

      Overall DRAM revenue for Samsung in Q4 2010 totaled $3.6 billion, which works out to a whopping 41.7 percent share of the $8.7 billion market, IHS iSuppli said.

      Most of this upsurge, of course, is due to brisk sales of Apple iOS and Android-powered tablet PCs and smartphones.

      Even though Samsung’s market share rose a full percentage point in Q4, and despite the overall fast growth of the DRAM-producing business, the manufacturer’s net revenue was down a bit-along with the global DRAM market, which brought in lower revenue than in the previous quarter, iSuppli said.

      In Q3 2010, world DRAM market revenue totaled $10.7 billion, a full $2 billion more than in Q4 2010, iSuppli said.

      The reason for this wasn’t unit sales volume; it was price fluctuation. Due to more intense competition among the world’s seven major manufacturers, ASPs (average selling prices) for DRAMs fell nearly 30 percent in the final quarter of 2010, research shows.

      “Samsung succeeded in picking up more business, thanks to an astute playbook, marked by a diverse product portfolio that hedged against excessive ASP declines, as well as an aggressive budget for capital expenditures that made sure the company’s shipments kept pace with the competition,” said Mike Howard, principal analyst for DRAM and memory at IHS iSuppli.

      No. 2 in market share is Hynix Semiconductor, also of South Korea, which has held steady with about 22 percent share for eight consecutive quarters. No. 3 is Elpida Memory of Japan, which suffered the biggest drop in revenue in the fourth quarter; it was down 35 percent, to $1.1 billion and a 13 percent share.

      No. 4 is Micron Technology, whose revenue dipped only 3 percent for the period. The Idaho-based company finally began to see significant shipments being counted from its purchase of a stake in Taiwan’s Inotera Memories a few years ago. Micron’s market share went up to 12.5 percent in the fourth quarter from 10.5 percent in Q3 2010.

      Avatar
      Chris Preimesberger
      https://www.eweek.com/author/cpreimesberger/
      Chris J. Preimesberger is Editor-in-Chief of eWEEK and responsible for all the publication's coverage. In his 16 years and more than 5,000 articles at eWEEK, he has distinguished himself in reporting and analysis of the business use of new-gen IT in a variety of sectors, including cloud computing, data center systems, storage, edge systems, security and others. In February 2017 and September 2018, Chris was named among the 250 most influential business journalists in the world (https://richtopia.com/inspirational-people/top-250-business-journalists/) by Richtopia, a UK research firm that used analytics to compile the ranking. He has won several national and regional awards for his work, including a 2011 Folio Award for a profile (https://www.eweek.com/cloud/marc-benioff-trend-seer-and-business-socialist/) of Salesforce founder/CEO Marc Benioff--the only time he has entered the competition. Previously, Chris was a founding editor of both IT Manager's Journal and DevX.com and was managing editor of Software Development magazine. He has been a stringer for the Associated Press since 1983 and resides in Silicon Valley.

      MOST POPULAR ARTICLES

      Android

      Samsung Galaxy XCover Pro: Durability for Tough...

      Chris Preimesberger - December 5, 2020 0
      Have you ever dropped your phone, winced and felt the pain as it hit the sidewalk? Either the screen splintered like a windshield being...
      Read more
      Cloud

      Why Data Security Will Face Even Harsher...

      Chris Preimesberger - December 1, 2020 0
      Who would know more about details of the hacking process than an actual former career hacker? And who wants to understand all they can...
      Read more
      Cybersecurity

      How Veritas Is Shining a Light Into...

      eWEEK EDITORS - September 25, 2020 0
      Protecting data has always been one of the most important tasks in all of IT, yet as more companies become data companies at the...
      Read more
      Big Data and Analytics

      How NVIDIA A100 Station Brings Data Center...

      Zeus Kerravala - November 18, 2020 0
      There’s little debate that graphics processor unit manufacturer NVIDIA is the de facto standard when it comes to providing silicon to power machine learning...
      Read more
      Apple

      Why iPhone 12 Pro Makes Sense for...

      Wayne Rash - November 26, 2020 0
      If you’ve been watching the Apple commercials for the past three weeks, you already know what the company thinks will happen if you buy...
      Read more
      eWeek


      Contact Us | About | Sitemap

      Facebook
      Linkedin
      RSS
      Twitter
      Youtube

      Property of TechnologyAdvice.
      Terms of Service | Privacy Notice | Advertise | California - Do Not Sell My Information

      © 2021 TechnologyAdvice. All Rights Reserved

      Advertiser Disclosure: Some of the products that appear on this site are from companies from which TechnologyAdvice receives compensation. This compensation may impact how and where products appear on this site including, for example, the order in which they appear. TechnologyAdvice does not include all companies or all types of products available in the marketplace.

      ×