"On the software side, the lemurs fur put our memory to test as it exposed things in the render that hadnt been exposed before and needed optimization. Initially we could only render six Lemurs, and some scenes, like the rave, where they are all dancing, required hundreds of Lemurs," he said. The solution? Create something that represented the volume of fur and the edge breakup that real fur would give, and that had shades like the fur itself, but which was not the actual fur. This solved the problem, which was helped by the fact that the AMD processors on the Proliant servers gave an immediate 35 percent increase in performance and speed. DreamWorks also sent hundreds of thousands of rendering hours to HPs Utility Rendering Service, essentially extending DreamWorks own render farm and helping provide the computing power needed to complete the film.Rex Grignon, the head of character animation for DreamWorks Animation, told eWEEK in an interview that the technological advances made over the past five years have allowed a movie such as "Madagascar" to be made, saying the computer had become the tool through which all creative ideas were now expressed. "Our desktop machines have benefited from the surge in available memory, and that allows us to now deal with those elements that were previously very complex far more easily at the desktop level. We need to have access to a huge amount of data, and our software had to facilitate that," he said. The companys e-motion operating system, which has all been written internally and is proprietary software, is continually updated and expanded, both to plan for long-term needs as well as to meet the shorter-term technical needs of every movie. While Grignon said the issue of the company having its own, internally developed custom software has often been debated, for him the positives by far outweigh the negatives. "One of the best things about this is that I can talk to the people who wrote the actual software, explain to them my specific needs or problems, and know that they will start working on that immediately," he said, which is clearly not the case with software bought from a vendor. In addition, DreamWorks and its staff maintain complete control over that software, its legacy, and its development and architecture going forward, he said. But on the downside is the huge cost of maintaining the software, which has been developed over more than 20 years. Another of the challenges with "Madagascar" was that it used a stylized movement technique, where the characters do not look like real animals and thus do not have to move like them. But, that being said, the animators wanted any movement to be realistic for that animal form. In fact, the animators have access to a mirrored room where they can act out the moves to see how they look and where the different body parts are placed when those movements are made, before they actually create the poses for the characters. Also, the "squash and stretch" animation technique had to be programmed in its own sophisticated, script-based programming language, which could take days to weeks depending on the detail and complexity of the image being created. While this technique had not been used before in a modern animated movie, Gluckman said he wants to recreate the technique, as it gives the artists and animators as much freedom as possible, including the extreme definitions and the ability to squash and stretch out the characters. "You cannot imagine the sheer complexity of these images. We had to find strategies to manage the jungle [a major element of the film], not only for the rendering of final frames, but also to give our staff access to all this data," he said. When asked what they planned to do next, many of those who worked on Madagascar said, "Take a long vacation." But given that as one movie is completed another is already in development, there will not be much downtime.
"When we ran into rendering issues, we just looked at the ways we could solve them, using our hardware, software and on the production side. Once it became clear there was such a problem, we bring the production and technology sides together to brainstorm around this. It took us just a few months at most to develop a fix for this," Gluckman said.