Move Nokias Corporate Headquarters
7. Move Nokia's corporate headquarters: I recommend you seriously consider moving Nokia from Finland to the United States. You might want to expand your Mountain View office to focus on software, retain the product creation center in San Diego, and put the worldwide headquarters in Atlanta (great weather, great housing and great culture that's already pro-wireless with AT&T Mobility). You need to adopt more of a United States-centric culture. Europe originally was the center of wireless advances, but now the United States is the leader. Besides, you can get to just about anywhere in the world on a nonstop flight on Delta out of Atlanta.
You're going to get all sorts of advice from lots of people, including me. You'll need to pick your future strategy and then get all of the great Nokia resources-people, money, supply chain, manufacturing partners (such as FoxConn)-to all move in the same direction rather quickly. It's a tough job, but if you are successful, it's clearly possible for you to return Nokia to greatness.
I'm looking forward to meeting you in the not too distant future. Your tag line of "Connecting People" is still appropriate. You simply need to go about living out that objective in a different manner than you have in the past. I wish you success on behalf of the 3.5 billion people who currently have a mobile phone.
And I wish you good luck in your new job or, as they say in Finland, Onnea Matkaan!
J. Gerry Purdy, Ph.D. is Principal Analyst of Mobile & Wireless at MobileTrax LLC. As a nationally recognized industry authority, Dr. Purdy focuses on monitoring and analyzing emerging trends, technologies and market behavior in the mobile computing and wireless data communications industry in North America. Dr. Purdy is an "edge of network" analyst looking at devices, applications and services, as well as wireless connectivity to those devices. Dr. Purdy provides critical insights regarding mobile and wireless devices, wireless data communications and connection to the infrastructure that powers the data in the wireless handheld. He is author of the column Inside Mobile & Wireless that provides industry insights and is read by over 100,000 people a month.
Dr. Purdy continues to be affiliated with the venture capital industry as well. He currently is Managing Director at Yosemite Ventures. And he spent five years as a Venture Advisor for Diamondhead Ventures in Menlo Park where he identified, attracted and recommended investments in emerging companies in mobile and wireless. He has had a prior affiliation with East Peak Advisors and, subsequently, following their acquisition, with FBR Capital Markets. For more than 16 years, Dr. Purdy has been consulting, speaking, researching, networking, writing and developing state-of-the-art concepts that challenge people's mind-sets, as well as developing new ways of thinking and forecasting in the mobile computing and wireless data arenas. Often quoted, Dr. Purdy's ideas and opinions are followed closely by thought leaders in the mobile and wireless industry. He is author of three books as well.
Dr. Purdy currently is a member of the Program Advisory Board of the Consumer Electronics Association (CEA) which produces CES, one of the largest trade shows in the world. He is a frequent moderator at CTIA conferences and GSM Mobile World Congress. He also is a member of the Board of the Atlanta Wireless Technology Forum. Dr. Purdy has a B.S. degree in Engineering Physics from University of Tennessee, a M.S. degree in Computer Science from UCLA, and a Ph.D. in Computer Science and Exercise Physiology from Stanford University. He can be reached at email@example.com.
Disclosure Statement: From time to time, I may have a direct or indirect equity position in a company that is mentioned in this column. If that situation happens, then I'll disclose it at that time.