More Winners in Microsofts Windows Phone 7 Announcement

By Jack E. Gold  |  Posted 2010-10-11 Print this article Print

More winners in Microsoft's Windows Phone 7 announcement

3. Facebook aficionados

With a direct connection and updating of Facebook (and Windows Live and, presumably, others coming), Windows Phone 7 offers a great way to stay in touch for the socially-centric crowd. This is not unique to Windows Phone 7, with Android and iPhone also offering such connectivity. What is unique is the background push/synch technology that Microsoft is making available to keep the user up-to-date across multiple user accounts and systems.

4. Silverlight programmers

Silverlight is the preferred mechanism for getting content onto the Windows Phone 7 devices. Unlike previous versions of Windows phones, software vendors cannot program at the operating system level and implement their own user interface or application environment. Microsoft has done this to maintain consistent experience and performance on the platform, which is a good thing but will impact a number of application providers.

5. Users

Users will gain a single UI and single implementation of the operating system across all platforms. This should allow Microsoft to enforce a minimum usability and performance capability-something it was never able to do in previous versions, with drastically different (and often negative) consequences. Users will now know what to expect and not have to face multiple, distinct versions of Windows-powered phones.

Jack E. Gold is the founder and Principal Analyst at J. Gold Associates, an IT analyst firm based in Northborough, Mass., covering the many aspects of business and consumer computing and emerging technologies. Jack is a former VP of research services at the META Group. He has over 35 years experience in the computer and electronics industries. He can be reached at

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