Brave Browser Shields Users From Trackers, Rewards Publishers

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Brave Browser Shields Users From Trackers, Rewards Publishers

Online advertising blockers have become increasingly popular in recent years as a way to speed up websites and improve security. The open-source Brave web browser includes an integrated set of blocking and security technologies, grouped under the name Shields, to protect its users. Brave, which was co-founded by Mozilla co-founder Brendan Eich, goes a step further than just blocking advertisements; it also provides a blockchain-based approach to reward publishers with a cryptocurrency it calls the Basic Attention Token (BAT). With BAT, Eich and Brave are aiming to create a replacement for advertising revenue that is lost from blocked advertisements. In this slide show, eWEEK looks at some of the key highlights of the Brave browser.

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Brave Highlights Its Speed

The default start page for a new Brave browser session highlights one of the key promises of the browser, showing how many advertisements have been blocked and how much time a user has saved as a result.

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Shields Up

Brave provides a built-in set of protection capabilities that are grouped under the category name “Shields.” The Brave Shield provides advertisement, cookie and third-party fingerprinting protections. Phishing/malware filters are also built-in, as is the ability to block scripts.

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HTTPS Everywhere

Brave's Shield settings also include the ability to use HTTPS Everywhere, which provides HTTPS secured connection to sites that do not use SSL/TLS on their own.

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The Basic Attention Token

Brave has its own blockchain-based crypto-coin called the Basic Attention Token (BAT), which can be used to help support publishers.

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Brave Pays Publishers

As part of its user acquisition strategy, Brave offers site publishers $5 worth of BAT for each new user they get to sign up.

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Open-Source Browser Is Based on Chromium

Brave is an open-source project with code hosted on the GitHub project repository. The main browser engine is based on Chromium open-source web browser project led by Google.

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Brave Can Be Run on All Platforms

The Brave browser is available on all major desktop and mobile operating system platforms.

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Taxpayers Want AI, Digital Assistants to Help Prepare Tax Returns

An Accenture survey finds taxpayers worldwide believe that artificial intelligence, particularly in the form of digital assistants, would help them file more accurate returns.
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