Almost Every Victim Sees Unique Malware, Webroot Says | eWeek

Almost Every Victim Sees Unique Malware, Webroot Says

malware variants
Written By
Robert Lemos
Robert Lemos
Feb 24, 2016
3 minute read
eWeek content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More

Every snowflake may be unique, but now, so is nearly every piece of malware, according to the latest report by security firm Webroot.

Last year, 97 percent of malware encountered by potential victims was a unique variant, the culmination of a trend that started more than a half decade ago, the company stated in its Webroot 2016 Threat Brief. While no antivirus company relies only on signatures—also known as “hashes”—to detect malware, slightly modifying the malicious programs to foil the first line of defense is an easy step for attackers, Grayson Milbourne, security intelligence director for Webroot, told eWEEK.

“From a hash perspective, each of those threats are unique to that particular endpoint,” he said. “Those threats were only seen on the endpoint that recorded it.”

Overall, the amount of malware seen by end users appears to be leveling off. Webroot detected only a slight increase in malware as a proportion of all unique files executed by its users. The number of potentially unwanted software programs blocked by Webroot, however, declined by almost half. In part, the drop is likely due to efforts by the Clean Software Alliance, a group dedicated to preventing unwanted software installs.

“Because of the Clean Software Alliance, companies are doing a better job of leading people toward the legitimate source [of a desired program],” he said. “So the bad acting, pay-per-install groups are realizing that, if they are going to thrive, they have to act more like malware and evade detection. We see them using the same techniques now as most malware.”

Webroot, however, saw a dramatic increase in the number of new Internet addresses from which malicious attacks came. On average, nearly 100,000 new Internet addresses showed signs of malicious behavior each day, making up about 40 percent of the 250,000 addresses showing daily signs of malicious activity, Milbourne said.

“There is an increased migration into the unused, and otherwise thought-to-be-benign, IP space, which is a reaction by cyber-criminals as they try to stay ahead of Web companies,” he said.

The trend appears to be a sign that criminals are moving away from using the same sites and systems for malicious activity. In 2014, Webroot detected malicious activity 46 times from the average IP address on its top 10,000 list of malicious actors. In 2015, the frequency dropped to 18 times a year, Milbourne said.

“We track the top 10,000 IP addresses and how often we see malicious activity there,” he said. “We have seen a drop in the number of times we see malicious activity from those addresses.”

Many of the sites are used as a destination for phishing victims. Webroot found that phishing attacks were twice as likely to masquerade as a technology company than as a financial firm. Google, Dropbox and Yahoo topped the list of technology firms whose credentials attackers sought, Milbourne said.

“You would think that financial would be the target, but the technology companies provide more net value because if I can break into your email account at Google, I can then figure out what value you have,” he said.

eWeek Logo

eWeek has the latest technology news and analysis, buying guides, and product reviews for IT professionals and technology buyers. The site's focus is on innovative solutions and covering in-depth technical content. eWeek stays on the cutting edge of technology news and IT trends through interviews and expert analysis. Gain insight from top innovators and thought leaders in the fields of IT, business, enterprise software, startups, and more.

Property of TechnologyAdvice. © 2026 TechnologyAdvice. All Rights Reserved

Advertiser Disclosure: Some of the products that appear on this site are from companies from which TechnologyAdvice receives compensation. This compensation may impact how and where products appear on this site including, for example, the order in which they appear. TechnologyAdvice does not include all companies or all types of products available in the marketplace.