Close
  • Latest News
  • Artificial Intelligence
  • Video
  • Big Data and Analytics
  • Cloud
  • Networking
  • Cybersecurity
  • Applications
  • IT Management
  • Storage
  • Sponsored
  • Mobile
  • Small Business
  • Development
  • Database
  • Servers
  • Android
  • Apple
  • Innovation
  • Blogs
  • PC Hardware
  • Reviews
  • Search Engines
  • Virtualization
Read Down
Sign in
Close
Welcome!Log into your account
Forgot your password?
Read Down
Password recovery
Recover your password
Close
Search
Logo
Subscribe
Logo
  • Latest News
  • Artificial Intelligence
  • Video
  • Big Data and Analytics
  • Cloud
  • Networking
  • Cybersecurity
  • Applications
  • IT Management
  • Storage
  • Sponsored
  • Mobile
  • Small Business
  • Development
  • Database
  • Servers
  • Android
  • Apple
  • Innovation
  • Blogs
  • PC Hardware
  • Reviews
  • Search Engines
  • Virtualization
More
    Subscribe
    Home Cybersecurity
    • Cybersecurity

    RSA Conference Adapts to Address Emerging Threats, Technologies

    Written by

    David Needle
    Published February 12, 2017
    Share
    Facebook
    Twitter
    Linkedin

      eWEEK content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More.

      A lot has changed since a small group of cryptographers gathered to form the first RSA Security conference (RSAC) back in 1991. This year more than 40,000 people are expected to attend in San Francisco when the conference kicks off with a day of seminars on Feb. 13 followed by keynotes and exhibits the rest of the week.

      “The conference evolves every year,” Linda Gray Martin, general manager of RSAC, told eWEEK. She notes the Innovation Sandbox, where “next generation innovators” from startup companies show off their security products, has expanded and there are new sessions on diversity and cyber-safety for parents.

      “There’s also a policy conversation and a focus on privacy that’s bigger than ever,” adds Britta Glade, senior content manager at RSAC. “Security used to be something bolted on as part of something the IT department handled, but now it’s everywhere. We have a seat at the boardroom table. Security practitioners are everywhere.”

      Attendees can expect a full range of smaller and new security firms to more established players. Digital Guardian, which specializes in data loss prevention solutions, has been exhibiting at RSA since 2006.

      “I remember during the recession of 2008 we debated whether to do the show because interest seemed to be dipping,” Digital Guardian CEO Ken Levine told eWEEK.  “Now it’s unbelievable how it’s grown. It is the one must do gathering for security professionals.”

      There is usually at least one or two topics that get the most buzz at the annual conference, whether it’s a highly-publicized security breach or Apple’s refusal to cooperate with FBI officials seeking to break the encryption in an iPhone used by a terrorist.

      Levine thinks internet of things security will be a hot area this year as companies starting to experiment with IoT deployments want to be sure the devices and the networks that feed into them are secure.

      While big companies rarely shift to new vendors for big ticket items like an Enterprise Resource Planning system, security is different. By some estimates, the typical enterprise supports over thirty distinct security products.

      “Unlike other IT areas, there is less fear of multiple vendors or trying new stuff when it comes to security,” said Levine. “You can have an accounting system that does the job, but security isn’t foolproof. Digital Guardian protects the data, but companies also want prevention and that’s elusive.”

      Ransomware Uses Data as a Weapon

      Glade says Ransomware will also be a big topic of discussion with specific sessions to address it. “We had a lot of submissions across different broader topics where ransomware came into play,” she said. A specific ransomware seminar on Monday will look at the issue from both a technical and policy perspective.

      Ransomware was a big topic of discussion during a webcast by the RSA advisory board ahead of the conference. One of those members, Dimitri Alperovitch, cofounder and CTO of Crowdstrike, has been warning of the dangers of ransomware for some time.

      “I predicted ransomware, the idea of ‘data as a weapon’, would pick up last year at RSA, but I underestimated to what extent,” he said. “It’s become the new normal where criminal groups can blackmail and hold your data hostage or destroy your reputation.”

      Another board member, Ed Skoudis, a SANs Institute Fellow, says ransomware started with the perpetrators going after individuals, but it’s become a much bigger problem. “We see it increasingly focused on enterprise targets by getting into backup systems and network sharing that lets it spread to other systems,” he said.

      Where possible, organizations victimized by a ransomware attack should avoid paying, but in some cases it may be the only option to recover crucial data. “You may have a principle not to pay, but you may have to. Some practical advice is to have a plan in place as to who is going to pay,” said Skoudis.

      “Remember that you are in a negotiation. It’s best to appear small and poor. Don’t let them know they’ve encrypted an entire data center. As far as they know, you are a single individual that needs to get the encryption key.”

      Tanium, which offers endpoint security and management, decided not to exhibit at RSA, but is hosting events for customers at a nearby hotel. Still, Tanium’s chief security officer Ryan Kazanciyan, says the show is a bellwether for what’s coming next. “It’s impossible to walk away from RSA without a sense of where the security wind is blowing and trending,” he said.

      He says enterprise customers he talks with are frustrated by the number of point solutions they have to manage. “The reality is most organizations are trying to reduce the number of one-off solutions to a smaller set of tools,” he said.

      Whatever the item, many enterprise buyers at RSA won’t have the budget to invest in all the solutions of interest. Board member Wade Baker, founder of Cyentia Institute, suggests timing your purchases can help. “I’ve seen many cases it works better when you can combine an upgrade in technology and include security. I’m always a fan of simplification.

      The RSA Conference runs from Feb. 13-17 in San Francisco.

      David Needle
      David Needle
      Based in Silicon Valley, veteran technology reporter David Needle covers mobile, bi g data, and social media among other topics. He was formerly News Editor at Infoworld, Editor of Computer Currents and TabTimes and West Coast Bureau Chief for both InformationWeek and Internet.com.

      Get the Free Newsletter!

      Subscribe to Daily Tech Insider for top news, trends & analysis

      Get the Free Newsletter!

      Subscribe to Daily Tech Insider for top news, trends & analysis

      MOST POPULAR ARTICLES

      Artificial Intelligence

      9 Best AI 3D Generators You Need...

      Sam Rinko - June 25, 2024 0
      AI 3D Generators are powerful tools for many different industries. Discover the best AI 3D Generators, and learn which is best for your specific use case.
      Read more
      Cloud

      RingCentral Expands Its Collaboration Platform

      Zeus Kerravala - November 22, 2023 0
      RingCentral adds AI-enabled contact center and hybrid event products to its suite of collaboration services.
      Read more
      Artificial Intelligence

      8 Best AI Data Analytics Software &...

      Aminu Abdullahi - January 18, 2024 0
      Learn the top AI data analytics software to use. Compare AI data analytics solutions & features to make the best choice for your business.
      Read more
      Latest News

      Zeus Kerravala on Networking: Multicloud, 5G, and...

      James Maguire - December 16, 2022 0
      I spoke with Zeus Kerravala, industry analyst at ZK Research, about the rapid changes in enterprise networking, as tech advances and digital transformation prompt...
      Read more
      Video

      Datadog President Amit Agarwal on Trends in...

      James Maguire - November 11, 2022 0
      I spoke with Amit Agarwal, President of Datadog, about infrastructure observability, from current trends to key challenges to the future of this rapidly growing...
      Read more
      Logo

      eWeek has the latest technology news and analysis, buying guides, and product reviews for IT professionals and technology buyers. The site’s focus is on innovative solutions and covering in-depth technical content. eWeek stays on the cutting edge of technology news and IT trends through interviews and expert analysis. Gain insight from top innovators and thought leaders in the fields of IT, business, enterprise software, startups, and more.

      Facebook
      Linkedin
      RSS
      Twitter
      Youtube

      Advertisers

      Advertise with TechnologyAdvice on eWeek and our other IT-focused platforms.

      Advertise with Us

      Menu

      • About eWeek
      • Subscribe to our Newsletter
      • Latest News

      Our Brands

      • Privacy Policy
      • Terms
      • About
      • Contact
      • Advertise
      • Sitemap
      • California – Do Not Sell My Information

      Property of TechnologyAdvice.
      © 2024 TechnologyAdvice. All Rights Reserved

      Advertiser Disclosure: Some of the products that appear on this site are from companies from which TechnologyAdvice receives compensation. This compensation may impact how and where products appear on this site including, for example, the order in which they appear. TechnologyAdvice does not include all companies or all types of products available in the marketplace.

      ×