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Yearly Archives: 2024
Zoho vs. Salesforce: The Ultimate CRM Showdown
Zoho CRM and Salesforce are both popular CRMs with solid AI capabilities, but they cater to different needs. Zoho CRM is more affordable and user-friendly for small to medium businesses, while Salesforce is flexible and scalable for larger companies.
AI Lead Scoring: Drive Revenue with Intelligent Automation
Can AI lead scoring improve your lead management efficiency? Explore the benefits of intelligent automation.
7 Top AI Marketing Trends (2025): What’s Hot and Worth Watching
Artificial intelligence is streamlining and expanding marketing efforts by automating tasks and powering new tools that fundamentally change the customer experience, both in-person and online.
AWS’s Ankur Mehrotra on Building Generative AI Models
Ankur Mehrotra, GM of SageMaker at AWS, discussed key trends in generative AI, and offered advice on how companies can build better gen AI models.
AI Marketing Strategy: How to Use AI for Marketing (Examples & Tools)
AI technologies like machine learning and natural language processing can automate and optimize marketing for more personalized engagement, better competitive advantage, and improved customer support.
AI Personalization Marketing: The Future of Customized Advertising
With AI-powered personalization, marketers can deliver tailored experiences directly to customers that build engagement and improve loyalty and retention.
AI for Content Marketing: Strategies, Tools, and Best Practices
Using artificial intelligence (AI) in content marketing can help you build highly targeted, data-driven marketing content that introduces new levels of efficiency, accuracy, and...
AI for Sales Prospecting: Master Basic Prompts to Drive Engagement
Artificial intelligence can make your sales prospecting efforts both more efficient and more effective, but success depends upon the quality of the prompts you create to guide it.
eWEEK TweetChat, June 18th: Mid-Year Forecasts for Tech’s Future
On Tuesday, June 18th at 11 AM PST, eWeek will host its monthly TweetChat. The focus will be a mid-year look to the future...
MicroStrategy CEO Phong Le on Generative AI and Business Intelligence
I spoke with Phong Le, CEO at MicroStrategy, about how the new combination of generative AI and business intelligence can produce a powerful new...