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    DOJ, Oracle Pitch Their Points in Final Briefs

    Written by

    John Pallatto
    Published July 9, 2004
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      The U.S Department of Justice and Oracle released their “conclusions of law and fact” Friday, with each stating why it should prevail in the governments antitrust lawsuit seeking to block Oracles hostile buyout of PeopleSoft.

      The briefs, filed in U.S. District Court in San Francisco, will be the basis for closing arguments before U.S. Ninth District Judge Vaughn Walker scheduled for July 20. Walker will study the briefs as he considers whether the government has proved its case that the Oracle Corp.-PeopleSoft Inc. merger is anticompetitive.

      Court observers have said it may take Walker one to two months to render a verdict in the case.

      In its 15-page brief, the DOJ argued that the buyout would effectively give Oracle a 47.4 percent share of the U.S. market for “high-function” financial management software. It would have a 69.7 percent share of the U.S. market for human resources management software. These levels are “significantly above” the legal guidelines established in earlier antitrust cases, the DOJs brief said.

      The DOJ defended its definition of the “high-function” enterprise application software market, stating that the court shouldnt include companies such as Microsoft Corp., Lawson Software Inc. and American Management Systems Inc., which it says sell products to SMBs (small and midsized businesses) rather than to the largest corporations.

      Oracle “has not offered sufficient evidence that the entry or repositioning” by these companies “would be timely, likely and of sufficient magnitude to replace the competition lost” though Oracles buyout of PeopleSoft.

      Any claims that the buyout would result in market efficiencies “will not overcome the anticompetitive effects” of the transaction, the DOJ held.

      The government rejected Oracles argument that it needs the money and ongoing cash flow it would gain from the merger to fund future growth to stay competitive with IBM and Microsoft. Federal law requires that any efficiency gained must “reverse the anticompetitive effect, not that the transaction will provide some net social benefit,” the DOJ argued.

      The government also argued that the buyout would “substantially lessen” competition in the United States, which is the only appropriate market “in which to analyze the competitive effects” of the buyout.

      Next Page: Would a merger chill competition or innovation?

      Effect on Competition


      Oracle argued that DOJs definition of the markets parameters is too narrow because both the buyers and vendors are global enterprises.

      Even after the merger, there would be enough companies selling this software worldwide that it would be difficult for Oracle to control prices or arbitrarily raise them to the detriment of customers, Oracle argued.

      Oracle also rebutted the governments argument that the merger would “chill innovation” in the market. It claimed that testimony showed that “Oracle has, and will continue to have, an incentive to engage in product innovation because it faces vigorous competition from much larger rivals” in the market.

      /zimages/2/28571.gifClick here to read about claims by Oracle CEO Larry Ellison that PeopleSofts CEO blew earlier talks on a merger.

      Oracle has also argued that the evolution of an “application integration layer” has “brought application suite vendors” such as Oracle, PeopleSoft, SAP and Microsoft into direct competition with middleware providers such as IBM and BEA Systems Inc. Middleware is part of the “technology stack” that software vendors have to support to be competitive, it said.

      Oracle claimed that “competition among SAP, Oracle, IBM and Microsoft” to support the technology stack “will provide a continuing spur to innovation.” Oracle claimed that PeopleSoft has no choice but to seek a merger with a company that can support the technology stack because it cant provide this technology itself.

      Next Page: Did the government meet its burden?

      Meeting the Burden

      The governments claim that PeopleSoft customers would face “migration costs, higher maintenance fees and a reduction in quality of ongoing upgrades” of their installed PeopleSoft applications is “both factually and legally deficient, Oracle contended.

      Instead, Oracle asked the court to find that the companys “economic incentives, and indeed the entire rationale for the PeopleSoft acquisition, require Oracle to maintain highly competitive support and maintenance practices.”

      /zimages/2/28571.gifClick here to read about Judge Walkers efforts to obtain a clear definition of the “high-function” enterprise applications software market.

      After reading both sides briefs, one antitrust lawyer said it looked like Oracle might have presented the stronger case.

      On that particular point, “I see much more that makes sense to me as an antitrust lawyer in Oracles proposed conclusions of law than I see in the governments,” said Paul H. Friedman, an antitrust specialist and partner with Dechert LLP of Washington.

      “What I have said from the beginning is that it is critically important for the government to provide evidence that supports the market that it has proposed,” Friedman said. The government could lose the case if the judge finds that it hasnt met its burden of proof in this area, he said.

      During closing arguments July 20, “a great deal of the argument will focus on the market definition,” he said. “Has the government proved there is a high-function [financial management] market and a high-function” human resources management software market?

      Federal courts have on occasion denied government requests for injunctions to block mergers that it deemed were anticompetitive. In 2001, U.S. District Court Judge Ellen Huvelle rejected the DOJs request for a permanent injunction barring Sungard Data Systems Inc. from buying out Comdisco Inc. That case has been cited in arguments in the Oracle-PeopleSoft case.

      /zimages/2/28571.gifCheck out eWEEK.coms Enterprise Applications Center at http://enterpriseapps.eweek.com for the latest news, reviews and analysis about productivity and business solutions.

      /zimages/2/77042.gif

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      John Pallatto
      John Pallatto
      John Pallatto has been editor in chief of QuinStreet Inc.'s eWEEK.com since October 2012. He has more than 40 years of experience as a professional journalist working at a daily newspaper and computer technology trade journals. He was an eWEEK managing editor from 2009 to 2012. From 2003 to 2007 he covered Enterprise Application Software for eWEEK. From June 2007 to 2008 he was eWEEK’s West Coast news editor. Pallatto was a member of the staff that launched PC Week in March 1984. From 1992 to 1996 he was PC Week’s West Coast Bureau chief. From 1996 to 1998 he was a senior editor with Ziff-Davis Internet Computing Magazine. From 2000 to 2002 Pallatto was West Coast bureau chief with Internet World Magazine. His professional journalism career started at the Hartford Courant daily newspaper where he worked from 1974 to 1983.

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