Apple Announces iPhone 4, Releases Developer iOS 4

1 of 15

Apple Announces iPhone 4, Releases Developer iOS 4

by Cameron Sturdevant

2 of 15

U.S. Mobile Browser Market

Apple with Safari is at 58.2 percent. What Jobs didn't talk about was the trends behind these numbers.

3 of 15

iPhone 4

Jobs announced the iPhone 4 with the typical "falling from the ceiling" graphic much beloved by Apple marketing.

4 of 15


The steel band around the edge of the iPhone 4 is used to provide structural integrity while each of the three sections is also an antenna.

5 of 15

Improved Design

When released, Jobs claimed that the iPhone 4 will be the thinnest smartphone available. Also improved in this version of Apple's iPhone are the stainless steel wrap-around edge that also serves as the device's antennas, glass on the front and back, a larger battery, a smaller but more powerful processor, and a higher resolution display.

6 of 15

Jobs Explains Retina

Jobs extolled the virtues of the high-resolution iPhone 4 display.

7 of 15

Whats Where

Here you see the internal map of Apple's iPhone.

8 of 15


Steve really doesn't like it when demos don't work. Fortunately, he was able to impose a wireless back-off on the faithful in the audience. Now if he would just do something like that for AT&T's 3G service in San Francisco.

9 of 15


Jobs demonstrates how the new gyroscopic-like sensors can rotate an image as he turned on stage while holding an iPhone 4.

10 of 15

More Photons

Jobs detailed the workings of the 5-megapixel camera that now includes an LED flash on the back. The iPhone 4 adds a camera to the front of the device too. The iPhone 4 also has HD video recording capability.

11 of 15

iOS 4

The upcoming iPhone 4 operating system gets renamed because it runs on many Apple products, including the iPhone.

12 of 15

So Many Features ...

A quick look at the features in iOS 4.

13 of 15

iPhone in the Enterprise

Jobs prepares the next iPhone to do double duty as a consumer and business device.

14 of 15

The Enemy of My Enemy

It was hard to keep up with the darts Jobs aimed at Google, but here's an example of the changes coming in iOS 4 welcoming Google rival Microsoft onto the iPhone platform.

15 of 15


Apple is adding another monetary stream to apps by enabling the insertion of advertisements.