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    Home Apple
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    Apple Confirms Some Mac Minis Have Unlabeled Upgrades

    Written by

    Chris Preimesberger
    Published September 29, 2005
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      Apple Computer confirmed to eWEEK.com on Thursday that some Mac Minis currently being sold may indeed be faster and more powerful than labeled, with better processors and some improved peripheral features than is marked on the outside of the box.

      The Mac Mini is Apple Computer Inc.s low-end desktop computer; models range in price from $499 to $699.

      Apple is not re-labeling the Mac Minis—even with last-minute stickers—so buyers have no way of knowing if they are getting whats marked on the box, or if its something better.

      /zimages/4/28571.gifRead more here about the Mac Minis potential for enterprise use.

      “Some Mac Mini systems may contain components that slightly exceed the published specifications,” Apple hardware spokesperson Teresa Weaver said. “There are no changes to the published specifications or part numbers.”

      Mac enthusiast Web site ThinkSecret.com reported that “one source received a 1.5GHz Mac Mini Tuesday, although the box still featured the old 1.42GHz label.” ThinkSecret.com also said some models were shipping with a faster DVD burner, more video memory and improved Bluetooth wireless abilities.

      Apple would not confirm any of the ThinkSecret details to eWEEK.com.

      “Of course, if I were buying a Mac Mini and I got an upgrade right there in the box, Id be very happy about it. Id consider it a present from Apple,” said Bernard Golden, CEO of Navica, an open-source and IT consulting firm in San Carlos, Calif.

      /zimages/4/28571.gifClick here to read about Apples updates to the Mac Mini.

      “Its better than what some companies do frequently as inducements to buy. Dell often says it will double the memory or upgrade the monitor size if you buy right now. Dell at least discloses what its doing to the customer, but with Apple, I guess sometimes the improvements are already in the box,” Golden said.

      Isnt at least a modicum of trust lost when a company doesnt deliver what it says it will deliver—even if the product is a better one than advertised?

      “I dont necessarily see this as a trust issue,” Golden told eWEEK.com. “I see it as more of an Apple administrative issue. It looks as though they had lots of [computers] lying around and needed to find a way to get rid of them.”

      /zimages/4/28571.gifCheck out eWEEK.coms for the latest news, reviews and analysis on Apple in the enterprise.

      Chris Preimesberger
      Chris Preimesberger
      https://www.eweek.com/author/cpreimesberger/
      Chris J. Preimesberger is Editor Emeritus of eWEEK. In his 16 years and more than 5,000 articles at eWEEK, he distinguished himself in reporting and analysis of the business use of new-gen IT in a variety of sectors, including cloud computing, data center systems, storage, edge systems, security and others. In February 2017 and September 2018, Chris was named among the 250 most influential business journalists in the world (https://richtopia.com/inspirational-people/top-250-business-journalists/) by Richtopia, a UK research firm that used analytics to compile the ranking. He has won several national and regional awards for his work, including a 2011 Folio Award for a profile (https://www.eweek.com/cloud/marc-benioff-trend-seer-and-business-socialist/) of Salesforce founder/CEO Marc Benioff--the only time he has entered the competition. Previously, Chris was a founding editor of both IT Manager's Journal and DevX.com and was managing editor of Software Development magazine. He has been a stringer for the Associated Press since 1983 and resides in Silicon Valley.
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